Gestión y liderazgo de las funciones relacionadas con los recursos humanos y desarrollo e implementación de estrategias.

Identificación de oportunidades de crecimiento, establecimiento de relaciones con clientes potenciales y desarrollo de propuestas adaptadas a las necesidades de los clientes.Colaboración en estrategias de generación de demanda.

Co-owner and founding partner of an independent hospitality company

Support in the development of the purchasing strategy, trade policy and the addition of new products to the inventory, increasing the trade margin and expanding the regional product assortment through policy changes. Renegotiating contracts, attracting and negotiating purchasing conditions from new suppliers and incorporating products with greater added value.

Strategy planning of the annual marketing and international promotion activities in conjunction with company’s growth plan and working out strategies to execute the plan. Determining and manage of the Department's annual budget reporting to the Department Director.Implementation of projects results oriented: scope definition, budget development and execution, and the associated team managing, leading the marketing programs for branding and lead generation, and providing marketing support in the opening of markets. Over all responsibility of running various marketing campaigns – like getting newsletters, e-mail blasts sent to the customers.Management for the market launch ensuring successful participation in national and international trade shows, exhibitions and PR events, and organizing other events like seminar, round table conference, cocktail, working group, soirée... Management and follow up of various internal projects in business communication, and definition of the social media strategy together with the Communication Dept.