Collaborated with a diverse range of clients, including People Español Magazine, The City College of New York, and Alex Jaramillo Luxury Real Estate Investment Partners, to provide comprehensive digital marketing and brand consulting services. • Spearheaded the execution of digital advertising campaigns, led the creation of engaging social media content, designed graphics, coordinated mailings, developed online advertisements, crafted compelling content, and strategized media plans• Executed paid social and digital media campaigns across platforms, including Instagram, Twitter, Facebook, and LinkedIn; achieved a 40% increase in brand awareness within three months, and a 35% boost in social media presence• Conducted in-depth evaluation of metrics and Key Performance Indicators (KPIs) to drive data-driven decision-making, optimizing social media strategies• Directed the organization's digital strategies, collaborating closely with the CEO and stakeholders in the USA, Colombia, and Spain; prepared and presented detailed client campaign performance reports, providing comprehensive assessments and actionable recommendations• Orchestrated the creation of a captivating promotional video to enhance the branding of People Español magazine ( Poderosas event)• Played a pivotal role in promoting cinema and art events in collaboration with the Argentinian consulate in New York and the Gala Theatre in Washington, D.C., fostering cultural exchange and community engagement

• Managed Ballet Hispánico brand; oversaw presence at local and international performance arts venues as well as public relations and digital agencies to ensure effective use of brand portfolio including marketing collateral and digital guidelines.• Monitored and optimized ongoing paid and organic social media campaigns on Twitter, and YouTube for online classes, ticket sales, and fundraising events; surpassed leads by 35%.• Significantly increased online engagement by 45% and live event views by 40% through compelling social media posts, online activities, and fundraising events during COVID pandemic.

Managed and developed all content strategy across digital channels, and which expanded digital visibility and engagement by 35% • Oversaw e-mailing performance focused on driving readers to the website increasing open rates by 25% • Implement an actionable content editorial calendar, increasing organization and productivity in posting, and digital promotions • Supervised, translated, and approved video production and graphic materials; conducted market research that focused on the communication of every graphic material to specific targets that respected local customs • Managed the Press & Industry accreditation process by vetting applications, researching outlets, examining journalists’ clippings to determine legitimacy and impact • Handled all press and industry inquiries during the accreditation process, and follow up with applicants for any missing information.

Negotiated and managed project management with global partners that showcased alternative content digital cinema events, such as the Metropolitan Opera of New York, Russian Bolshoi Ballet, and ESPN that generated up to 40% profit annually • Developed annual digital marketing and sales programs that increased sales by 30% through the exploration of new products to exhibit and content strategy • Distributed and exhibited exclusive independent films which helped to connect and satisfied a new target that subsequently engaged with the brand • Convinced strategic partners particularly banks, retail, and mass media to invest in marketing campaigns saved d up to 35% the annual marketing budget • Developed annual digital marketing and sales programs that increased sales by 30% through the exploration of new products to exhibit and content strategy assisted with managing external agencies in the development of digital media plans. • Helped to increase Customer Satisfaction from 47% to 91% % by redesigning the complaint-handling process. • Organized with members of the French Embassy to promote the French Film Festival and coordinated with members of the Polish Consulate to promote the Central European and Oriental Film Festival • Supervised, translated and approved video production and graphic materials; Conducted market research that focused on the communication of every graphic material to specific targets that respected local customs • Managed relationships with Sony, Sony Classics, Warner, Paramount, Gaumont, Pathé and Picture House, Coca-Cola company, and PepsiCo

• Supervised, translated and approved video production and graphic materials; Conducted market research that focused the communication of all graphic material to specific targets while respecting local customs.• Developed and implemented company guidelines for digital, social media, public relations, and promotions. • Assisted with managing external publicity and e-commerce agencies in the development of creative public relations and digital media plans (offline and online campaigns).• Assisted the general manager in the development of publicity and administrative activities.• Implemented and created event ideas for different brands for the Iberian and Middle Eastern region. • Created marketing campaigns for new products. • Organized and inventoried merchandizing and visual merchandising.

Managed and developed guidelines for the sales department that focused on our unique product diversity; Increased overall sales by 35 percent from 2008 to 2011. • Researched and introduced, for the first time in South America, live satellite broadcast events in HD. • Developed annual marketing and sales programs that increased sales by exploring new products to exhibit. • Assisted with managing external publicity and e-commerce agencies in the development of creative public relations and digital media plans (offline and online campaigns). • Supervised and approved video production and graphic materials; Conducted market research that focused on the communication of all graphic material to specific targets while respecting local customs. • Developed and implemented company guidelines for digital, social media, public relations, and promotions. • Managed relationships with Dolby Digital, By Experience, Disney, Sony, Warner, Paramount, and Fox. • Translated trailers and Sales brochures. • Conducted research data analysis for consumption habits, audience profile, tracking, brand awareness, positioning, and benchmarking. • Organized and inventoried merchandising and visual merchandising.