Antonio García Email & Phone Number

Chicago, Il, Us

Chicago, Il, Us

As TXI's first Chief Innovation & Strategy Officer, my role is centered on integrating innovative thinking and calculated risk-taking into our organizational strategy. I identify emerging trends and opportunities in the digital product space, leveraging them for a competitive advantage. My responsibilities include conceptualizing and delivering new market offerings, engaging as a thought leader, and inspiring clients to push creative boundaries. I also empower our teams to experiment with new methods, continuously evolve, and navigate change with agility.Highlights:» Driving strategic innovation: I’ve been focused on embedding innovative thinking into our organizational strategy, identifying and leveraging trends to ensure we maintain our competitive edge and market leadership.» Shaping thought leadership: Engaging as a recognized industry leader, I craft narratives that influence and inspire, challenging conventions and fostering a culture of relentless creativity and strategic growth.» Empowering teams to excel: By promoting a culture of experimentation and calculated risk, I support our teams in evolving their capabilities and driving continuous improvement.

Chicago, Il, Us

As TXI's Head of Design, I split time between defining our design vision andstrategy, project leadership, team mentorship, sharing our perspective with the broader community, and supporting our growth and evolution as a studio. As a partner and advisor to our clients and a resource for my colleagues, I collaborate across disciplines—identifying the right thing to design andensuring it's designed right.Highlights:» Balancing vision with execution: I’ve refined the art of translating visionary design strategies into practical, executable plans that align with business goals.» Mentoring with purpose: My approach to mentorship has been about empowering teams to navigate growth and change, fostering a resilient and adaptive design culture.» Collaborating across disciplines: I’ve learned the value of cross-disciplinary collaboration, ensuring that our design solutions are innovative and strategically aligned.

Chicago, Il, Us

As executive producer and host of The Dadwell Podcast, I explore the intersection of creativity and fatherhood in long-form interview format. I collect and share conversations with artist/maker/designer dads about their work-life blend and how they're working to redefine the expectations and norms ofparenting, partnering, providing, and creative purpose.

Evanston, Il, Us

» Teaching Visual Storytelling: Developed and delivered a graduate seminar on the expansive concept of “story,” introducing students to techniques for crafting, visualizing, and sharing narratives that resonate across both analog and digital media.» Guiding MBAs in Communication Design: Led an intensive boot camp in communication design fundamentals for Kellogg's MMM program, covering key topics from color and typography to imagery and composition.

Evanston, Il, Us

» Innovating educational content: Produced on-campus podcast media and piloted a new workshop series for the MMM program, focusing on contemporary design challenges and ethical considerations.» Mentorship and student development: Mentored students, conducted portfolio reviews, and prototyped course content focused on design ethics, contributing to the holistic development of future design leaders.

Chicago, Il, Us

As Group Experience Director I played a critical leadership role across the Design & Strategy disciplines at Rightpoint. As a practice lead for UX, I advocated for the user-centered design process and oversaw a growing team of seasoned interaction designers and researchers across our Chicago, Dallas, Denver, Detroit and Los Angeles offices. I partnered closely with the heads of Content Design, Visual Design and Business Design across our national network to define the what, how and why for our Experience Group. Additionally, I partnered with our clients to develop programs and accounts. My responsibilities broadly covered team management and growth, business development, project delivery, and process definition.Highlights:» Advocating for user-centered Design: I emphasized the importance of the user’s perspective in every design decision, ensuring our solutions resonated deeply with end-users.» Scaling design practices: Managing a team across multiple locations taught me how to scale operations effectively while maintaining a consistent vision and high-quality outcomes.

Chicago, Il, Us

A 90-day consulting engagement to develop and implement a "people and practice" strategy aimed at defining team structure, new roles and industry-standard best practices for DUET—the organization's digital user experience team. Working directly with the team's Executive Director, I led efforts across groups including IT, HR, Executive Leadership and multiple business units. I collaborated with partners including Deloitte, TXI and Fuzzy Math in defining and documenting enterprise-level digital strategy.

Chicago, Illinois, Us

The Northern Lab is a new group within Northern Trust focused on identifying, incubating, and designing experiences that enhance client and partner interactions through a human-centered process. As a senior leader in the Lab, I helped inform and inspire the expression of the Lab across the enterprise and shape the studio’s portfolio of projects—thinking creatively and strategically to uncover the sweet spot among Northern Trust’s capabilities, the business unit’s strategic priorities, market context, and human insights.Highlights:» Aligning design with business strategy: I integrated design thinking with strategic business priorities, creating experiences that delivered both user satisfaction and business success.» Leading with insight: I played a key role in shaping the studio’s portfolio, ensuring our initiatives were innovative and aligned with long-term business goals.

Chicago, Illinois, Us

» Developing social innovation: I contributed to building our social innovation portfolio, applying design thinking to create large-scale impact in education and healthcare.» Leading with empathy: Mentoring a diverse team enhanced my leadership skills, enabling me to align individual growth with broader strategic objectives.» Driving business development: I strategically identified and pursued business opportunities, aligning them with our goals to drive growth and strengthen client relationships.

Chicago, Illinois, Us

» Enhancing user experience design: I focused on creating compelling user experiences, balancing creativity with user needs to deliver impactful solutions.» Building team strength: Leading and mentoring a growing team allowed me to cultivate a robust and resilient design practice, strategically aligned with client needs.

Chicago, Illinois, Us

» Developing core HCI design skills: This role provided a foundation in interaction design, where I gained experience in research, prototyping, and user interface design to create user-centric solutions.

Chicago, Illinois, Us

I co-taught New Product Definition, a graduate seminar offering an in-depth tour of product and service definition, strategy and lean startup methods. Students defined viable products and services, built MVPs to test their most important business hypotheses, and shaped their strategy through market experiments with real customers.Highlight:» Translating complex ideas: Teaching advanced design courses helped me distill complex concepts into actionable strategies, enhancing my ability to lead and communicate within diverse teams.

Chicago, Illinois, Us

» Strategically scaling a design firm: I played a key role in growing the business while maintaining a strong focus on creative integrity and operational efficiency.» Launching impactful initiatives: Founding initiatives like the Firebelly Foundation demonstrated my ability to align business growth with social impact, driving both financial success and meaningful change.

Chicago, Illinois, Us

» Crafting visual narratives: I honed my ability to create visual brand stories—communicating complex ideas effectively across print, web, and installations—laying the groundwork for future strategic roles.

Chicago, Illinois, Us

» Foundational design skills: Gained hands-on experience in graphic design and illustration, contributing to various projects that required a keen eye for detail and creative problem-solving.» Developing creative versatility: Worked across different mediums, from print to web design, learning to adapt my design approach to diverse client needs and project goals.» Collaborative team environment: Learned the importance of teamwork and collaboration in a fast-paced studio setting, supporting senior designers and contributing to the studio’s creative output.

» Designing for market Impact: I focused on developing packaging and product designs that resonated with consumers, learning the importance of aligning design with market trends and consumer needs.» Managing multidisciplinary design: I gained experience in various design disciplines, from textile design to visual merchandising, understanding how to drive brand consistency across platforms.

Tampa, Florida, Us

» Innovating in digital media: I specialized in digital video and motion design, creating dynamic content that enhanced brand narratives and captured audience attention.» Refining creative storytelling: I deepened my skills in content development, illustration, and storyboarding, learning how to effectively communicate ideas through compelling visual stories.

Bfa, Communication Design - Advertising

Certificate, Aiga Business Perspectives For Creative Leaders