Ami Sandhu-Schiedermayer, Mba

Ami Sandhu-Schiedermayer, Mba Email and Phone Number

Vice President, Global Head of Marketing @ LUKi LAB
Ami Sandhu-Schiedermayer, Mba's Location
Los Angeles Metropolitan Area, United States, United States
Ami Sandhu-Schiedermayer, Mba's Contact Details

Ami Sandhu-Schiedermayer, Mba personal email

n/a

Ami Sandhu-Schiedermayer, Mba phone numbers

About Ami Sandhu-Schiedermayer, Mba

Visionary brand marketing leader with deep experience in CPG and Entertainment industries. Recognized for developing fully integrated brand strategies that drive double digit revenue growth and bringing them to life with high impact, consumer-focused marketing communications. Successfully led full go-to-market planning and execution for over 15 new Brand, Product and Retail initiatives for Entertainment, Toy, Retail, Luxury, Healthcare and Electronics consumer goods. Known as the go-to person to address business challenges and produce high impact results.Find out more at www.amisandhu.com

Ami Sandhu-Schiedermayer, Mba's Current Company Details
LUKi LAB

Luki Lab

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Vice President, Global Head of Marketing
Ami Sandhu-Schiedermayer, Mba Work Experience Details
  • Luki Lab
    Vice President Marketing
    Luki Lab Aug 2023 - Present
    Irvine, California, Us
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  • Luki Lab
    Senior Director Of Brand Marketing, Luki Lab
    Luki Lab Oct 2021 - Aug 2023
    Irvine, California, Us
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  • Nbcuniversal
    Director Of Franchise Strategy - Contract Consultant
    Nbcuniversal Apr 2021 - Sep 2021
    New York City, Ny, Us
    View
  • Warner Bros. Entertainment Group Of Companies
    Director, Worldwide Franchise Management And Marketing
    Warner Bros. Entertainment Group Of Companies 2017 - 2021
    Burbank, Ca, Us
    Spearhead global consumer marketing initiatives to attract next generation of DC fans. Head consumer products’ strategy and communications planning to fuel growth for established DC Entertainment brands including Batman, Wonder Woman, and DC Super Hero Girls. Develop commercialization plans for new properties featured on theatrical, broadcast, and streaming platforms.
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  • Mattel, Inc.
    Senior Global Brand Manager, Barbie Marketing
    Mattel, Inc. 2015 - 2017
    El Segundo, California, Us
    Turned around declining performance of Barbie’s high-profile specialty doll segment. Initiated consumer driven brand plan, including segmentation, product positioning, pricing, and distribution strategies to increase relevance among adult consumers. Oversaw planning and management of multi-channel marketing plans from customized PR to digital and social media strategies.
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  • American Girl
    Senior Brand Manager
    American Girl 2014 - 2015
    Middleton, Wisconsin, Us
    Set blueprint for organization’s character and product franchise portfolio. Produced new character plan and product assortment to showcase diversity within American Girl doll franchise.
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  • American Girl
    Brand Manager
    American Girl 2012 - 2014
    Middleton, Wisconsin, Us
    Shepherded American Girl’s flagship historical character franchise to re-gain brand relevancy with tween girl audience. Led cross-functional team execution in product and communications planning. Guided creative strategy and pushed in-market launch, including creating girl and mom-targeted TV and digital advertising campaigns, PR, and social media.
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  • American Girl
    Marketing Manager, Partnerships
    American Girl 2011 - 2012
    Middleton, Wisconsin, Us
    Developed and executed new business alliances to boost American Girl brand engagement with consumers.
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  • American Girl
    Marketing Manager, Retail Experience
    American Girl 2009 - 2011
    Middleton, Wisconsin, Us
    Created, established, and measured customer experiences across all American Girl retail stores nationwide.
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  • American Girl
    Marketing Manager, Publishing
    American Girl 2003 - 2009
    Middleton, Wisconsin, Us
    Supervised marketing and commercialization of American Girl books allocated through major retailers nationwide. Worked in concert with Sales Team to deliver world-class merchandising statement and double SKU performance.
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  • Ammirati Puris Lintas | Lowe Worldwide | Alchemy ( Part Of Interpublic Group)
    Account Management
    Ammirati Puris Lintas | Lowe Worldwide | Alchemy ( Part Of Interpublic Group) 1998 - 2003
    Fast-tracked through increasingly senior roles managing larger and more complex A-list accounts including Johnson & Johnson, Burger King, Montblanc and RCA.

Ami Sandhu-Schiedermayer, Mba Skills

Marketing Management Marketing Strategy Leadership Account Management Management Program Management Project Management Business Strategy Cross Functional Team Leadership Marketing Retail Marketing Communications Integrated Marketing Advertising Brand Development Brand Management Strategy

Ami Sandhu-Schiedermayer, Mba Education Details

  • Wisconsin School Of Business
    Wisconsin School Of Business
    Strategic Management
  • Mount Holyoke College
    Mount Holyoke College
    Politics

Frequently Asked Questions about Ami Sandhu-Schiedermayer, Mba

What company does Ami Sandhu-Schiedermayer, Mba work for?

Ami Sandhu-Schiedermayer, Mba works for Luki Lab

What is Ami Sandhu-Schiedermayer, Mba's role at the current company?

Ami Sandhu-Schiedermayer, Mba's current role is Vice President, Global Head of Marketing.

What is Ami Sandhu-Schiedermayer, Mba's email address?

Ami Sandhu-Schiedermayer, Mba's email address is am****@****ros.com

What is Ami Sandhu-Schiedermayer, Mba's direct phone number?

Ami Sandhu-Schiedermayer, Mba's direct phone number is +160846*****

What schools did Ami Sandhu-Schiedermayer, Mba attend?

Ami Sandhu-Schiedermayer, Mba attended Wisconsin School Of Business, Mount Holyoke College.

What skills is Ami Sandhu-Schiedermayer, Mba known for?

Ami Sandhu-Schiedermayer, Mba has skills like Marketing Management, Marketing Strategy, Leadership, Account Management, Management, Program Management, Project Management, Business Strategy, Cross Functional Team Leadership, Marketing, Retail, Marketing Communications.

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