Miguel Garcia Email & Phone Number

San Francisco, California, US

• Manage and increase the portfolio of advertisers in US, LATAM and Europe, providing expert marketing advice and overseeing the full lifecycle of client campaigns.
• Assist clients with campaign strategy and best practices, tailoring approaches to meet their specific needs and objectives.
• Communicate performance insights effectively, providing clients with actionable recommendations to optimize campaign outcomes.
• Lead client calls, fostering clear and productive communication, and manage internal communications regarding campaign objectives, performance, status, and client needs, ensuring alignment and successful campaign.

ES

• Build and maintain strong, long-term client relationships driving business growth through strategic business development and market expansion.
• Developed comprehensive full-funnel digital marketing solutions and paid media strategies, significantly driving marketing-attributed pipeline and ensuring excellence in execution and maximum Return on Ad Spend (ROAS).
• Owned and managed paid media channels (social, video, PPC, display) and promotional digital acquisition and retention plans, resulting in increased customer base, engagement, and revenue across digital platforms.
• Led web and app strategy and execution, focusing on UX/UI design, architecture, SEO, and Conversion Rate Optimization (CRO), enhancing user experience and overall digital performance.
• Served as the executive director for all digital, web, paid media, and consumer engagement projects on behalf of clients, developing and executing brand strategy, paid media, and UX marketing strategies across.
• Led a high-performing team, overseeing client accounts and driving strategic planning and execution, consistently achieving outstanding results for clients and maximizing their digital marketing efforts.

Herzogenaurach, Bavaria, DE

• Directed sales and account marketing teams for International Buying Groups in Iberia, driving significant revenue growth and market share.
• Led the execution of retail and digital marketing activation campaigns, enhancing brand presence and customer engagement.
• Developed and implemented a strategic trade terms framework for Adidas and Reebok brands, ensuring alignment with global brand strategies.
• Played a key role in shaping and executing marketing strategies, resulting in improved performance and competitive advantage in the market.

Herzogenaurach, Bavaria, DE

• Led the top key account for Adidas in Iberia, achieving exceptional sales performance and market penetration.
• Partnered with brand and product marketing teams to develop and execute innovative campaigns across all categories.
• Drove the execution of marketing strategies in both retail and digital channels, enhancing brand visibility and customer engagement.
• Successfully managed and nurtured key client relationships, contributing to sustained business growth and client satisfaction.

San Sebastián De Los Reyes, Madrid, ES

• Spearheaded partner acquisition and agreements, significantly boosting regional sales and market presence.
• Strategized and executed partnership initiatives, expanding the channel partner network to include events, hotels, and B2B businesses.
• Collaborated closely with cross-functional teams (sales, marketing, product, and customer success) to enhance partner engagement and drive sales performance.
• Played a pivotal role in optimizing sales processes and partnership outcomes, contributing to overall company growth and success.

Master Of Business Administration (Mba)

Bachelor Of Business Administration (B.B.A.), International Business/Trade/Commerce

Bachelor Of Business Administration - Bba