High performance personalised skincare treatments and service powered by Biotechnology & Plant Fractionation

Working with various FMCG brands as product and brand consultant.Defining brand strategy - market positioning, brand image & communication, product offering & pricing.Product formulation, testing, design, copywriting, package and product claims, packaging and artwork.Budget management, pricing strategy and COG’s.Creation and management of CPA.Working closely with external manufacturing partners and 3rd party suppliers.Management of legal requirements and trademark… Show more Working with various FMCG brands as product and brand consultant.Defining brand strategy - market positioning, brand image & communication, product offering & pricing.Product formulation, testing, design, copywriting, package and product claims, packaging and artwork.Budget management, pricing strategy and COG’s.Creation and management of CPA.Working closely with external manufacturing partners and 3rd party suppliers.Management of legal requirements and trademark registration.Product compliance and legislation. Show less

Founder of lila'lli - British Multifunctional Cosmetics.www.lilalli.com

• Liaising with suppliers from the Far East and Europe.• NPD- Briefing of new product ideas, formulation evaluation and shade range recommendation.• Communicating with Store Group – Brand communication and image, Line extensions/ discontinuations, Promotions and POS materials, Pricing structure and Strategy.• Quality Control and Approval of Stock.• Sales Analysis (Weekly sales update and Product life cycle) and Stock Control Update.