Amin Aaser Email and Phone Number
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Amin is the Founder and Executive Director of Noor Kids, a Harvard-supported educational technology firm that seeks to build character among children. In 2023 alone, Noor Kids served nearly 250,000 individual families across 25 countries.Amin began his career in business management, working for Fortune 500 companies such as 3M, Target Corporation, and General Mills. He gained his MBA at the Haas School of Business at UC Berkeley where he specialized in social enterprises. He graduated magna cum laude with distinction from the Carlson School of Management at University of Minnesota.He lives with his wife, daughter and son in Minneapolis, Minnesota.phone: 1.612.290.1071
Noor Kids
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Founder, Executive DirectorNoor Kids Dec 2014 - PresentMinneapolis, Minnesota, Us -
Storytelling For Leadership InstructorUniversity Of California, Berkeley, Haas School Of Business Sep 2015 - May 2016Berkeley, Ca, Us -
Strategic Business Development3M Jun 2015 - Aug 2015St Paul, Mn, UsDuring the summer of my MBA, I worked at 3M in their Strategic Business Development group. This group is responsible for tackling the Company's most significant strategy and marketing challenges through internal consulting engagements. Below are my key accomplishments: >> Product Positioning: Developed a product positioning strategy that resulted in a 40% increase in interest among customers (vs legacy positioning) for a product in the medical industry. Positioning strategy was created through a design thinking framework that incorporated 20 in-depth interviews and key industry trends. >> Marketing Strategy: Created global "go-to-market" strategy for a new-to-the-world software product to deliver $10 million in incremental sales in first year. Strategy was developed through gaining expert opinion from industry leaders, understanding consumer behavior through secondary research, benchmarking key competitors, and optimizing product/pricing mix. This strategy was executed through partnering with an advertising agency. >> Product Development: Identified $25 million opportunity in the global sealant business and defined new product specifications to capture opportunity. Conducted 12 in-depth technical interviews and customer visits across 4 countries to identify global customer needs and market opportunity. -
Innovation And Technology FinanceGeneral Mills Dec 2013 - Jul 2014Minneapolis, Minnesota, UsIn this role, I primarily interfaced with senior engineering leadership to plan and manage their financial budgets. This was a part-time role that General Mills allowed me to take so that I could spend more time at home with my mom who was battling cancer. Below are my key accomplishments: >> Managed $225 million R&D budget by developing tool to increase business partner ownership and eliminate transactional finance work. Tool aided 60 cross-functional partners collectively manage budgets within 0.1% of plan and eliminated 1,200 labor hours per year>> Led an initiative to develop “mini-MBA” curriculum to promote corporate entrepreneurship among rank and file R&D engineers. The class was oversubscribed, as I ended up presenting it to over 350 engineers. >> Recognized with General Mills "Nourishing Lives" Award, from among 400 individuals, because of my work in the Minneapolis community. -
Corporate Development (M&A And Corporate Venture Capital)General Mills Nov 2011 - Dec 2013Minneapolis, Minnesota, UsI joined the GMI M&A team during its most active period in the last decade. Below are my key accomplishments:>> Corporate Venture Capital: While GMI has historically made minority investments in food technology-related firms, the company had never made investments into emerging brands. I helped develop the Company's emerging brand investment process, including the (a) corporate approval process, (b) diligence playbook, and (c) candidate sourcing strategy. Additionally, I performed due diligence, valuation, terms, and execution on our first two minority investments. >> Mergers and Acquisitions: I was the lead analyst involved in conducing due diligence associated with 15 prospective M&A transactions and 7 prospective minority investments. As an analyst, I collaborated with senior leadership and cross-functional partners to evaluate the strategic and financial merit of potential deals, presenting recommendations to COO and CFO. Recommendations led to two successful acquisitions. -
Associate Financial Operations Manager (Yoplait)General Mills Jul 2011 - Nov 2011Minneapolis, Minnesota, UsI was awarded a unique opportunity as a relatively junior analyst at General Mills to serve as a Finance Manager at a Yoplait yogurt plant outside of Boston, MA. In this role, I managed a team of 3 employees to administer the $33 million manufacturing plant budget. Below are my key accomplishments:>> Created video-based modules (similar to Khan Academy) to improve financial literacy within 250 employee plant. In the first month, the modules helped engineers identify $3 million of savings. The concept was celebrated by GMI leadership, as it was shared to all GMI plants by VP of Supply Chain. >> The plant had historically earned below average results during key audits. As a result, I created an internal audit committee and procedure in which every month, a random set of policies and procedures were audited within the plan to ensure compliance. >> Led campaign to raise $61,000 (+35% from prior year) for United Way as community faced record unemployment. -
Planning & Analysis (Big G Cereal)General Mills Aug 2010 - Jul 2011Minneapolis, Minnesota, UsI worked on the $2.3 billion US cereal business to help plan and forecast financial results for the month, quarter and year. Below are my key accomplishments:>> Managed 5% reduction in $20 million admin budget through business partnership. Created analysis, uncovering $1 million in admin savings through travel and entertainment management. Influenced Division Finance Officer (DFO) to prioritize project and was nominated for "Champions of Finance Award" for efforts.>> Led division-wide "spring plan" financial exercise, developing excel-based tools for over 30 marketers to utilize in order to forecast unit volume sales. Results from analysis were synthesized and presented to Division President. -
Internet Marketing Manager (Truvia)Cargill Jan 2010 - Jun 2010Wayzata, Minnesota, UsTruvia(tm) Natural Sweetener -
Engagement Team Lead (Cargill)Carlson Brand Enterprise Sep 2009 - Dec 2009Led a team of five Carlson School of Management MBA students (while I was an undergrad) to develop a comprehensive digital media marketing strategy for new CPG brand. Conducted primary digital media usage market research, competitive positioning analyses, and case studies to recommend digital media strategy encompassing search engine optimization, social media, affiliate marketing, company website, and paid media.
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Financial Operations Intern (Big G Cereal)General Mills May 2009 - Aug 2009Minneapolis, Minnesota, UsFinancial operations intern at General Mills cereal plant in Albuquerque, New Mexico. Worked with functional leaders in operations, distribution, and quality/regulatory to develop five tools to improve cost-based decision making, generating annual savings of $170 thousand to the Albuquerque plant. Persuaded plant leadership and supply chain director to implement tools across network of nine similar plants.While at plant, elected to be on a specialized team to target energy consumption. Through a combination of in-depth interviews with functional leaders, knowledge sharing with other plants, and secondary research of academic literature, created utilities management strategy and action plan to decrease plant utilities cost by 5% in two quarters. -
Consulting Associate (3M)Carlson Brand Enterprise Jan 2009 - May 2009Worked on team with five Carlson School of Management MBA students to develop customer segmentation strategy in order to mitigate customer erosion for largest B2B category for 3M, representing $350 million. Conducted primary marketing research through in-depth interviews and customer survey to investigate customer psychographics. Developed six behavioral customer profiles to counter erosion and presented analysis to division Senior Vice President and executive team. Recommendations were implemented through follow-up study with the Carlson Brand Enterprise.
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Media & Advertising Financial Analyst InternGeneral Mills May 2008 - Aug 2008Minneapolis, Minnesota, UsFinancial Analyst intern in General Mills' marketing services division. Worked with internal marketing teams and external advertising agency partners to develop an activity-based costing framework to promote margin management for $73 million of annual advertising procurement. Completed additional project to identify product sampling process across marketing, promotions, supply chain, and fulfillment functions to capture $500 thousand in accounting fallout from consumer-related spending budget. -
Marketing And Operations InternWalker Methodist Mar 2008 - May 2008
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Campus Marketing ManagerGamefly Sep 2007 - Jan 2008 -
Business Analyst Intern (Video Games)Target Jun 2007 - Aug 2007Minneapolis, Mn, UsReceived Target Intern Excellence Award - an award given to 5 of 250 of interns at Target Headquarters for exemplifying execution, energy, and enthusiasm. -
Business Analyst Intern (Basic Bedding)Target Jun 2006 - Aug 2006Minneapolis, Mn, Us
Amin Aaser Education Details
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University Of California, Berkeley, Haas School Of BusinessGeneral Management -
Harvard Business SchoolGeneral -
University Of Minnesota - Carlson School Of ManagementSupply Chain Management -
Thammasat UniversityFinance
Frequently Asked Questions about Amin Aaser
What company does Amin Aaser work for?
Amin Aaser works for Noor Kids
What is Amin Aaser's role at the current company?
Amin Aaser's current role is Raising Muslim changemakers with fun, curriculum-based storytelling! | Berkeley MBA | Ex-General Mills, Target, 3M.
What is Amin Aaser's email address?
Amin Aaser's email address is am****@****ids.com
What is Amin Aaser's direct phone number?
Amin Aaser's direct phone number is +161229*****
What schools did Amin Aaser attend?
Amin Aaser attended University Of California, Berkeley, Haas School Of Business, Harvard Business School, University Of Minnesota - Carlson School Of Management, Thammasat University.
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