Aminah Sheikh Email and Phone Number

Brand communication & Visual IdentityCampaign strategy & executionEvent planning & execution

As part of my role, I have driven business for the agency and managed key accounts namely; • Mercedes Benz (MBRDI) • Lenovo • Mphasis • TresVista• Unilever • On project basis: Levis, ITQ, Microsoft Accelerator, IBM, Cleartrip, MoEngage, CleverTap

As a Freelance Writer and Media Consultant below are some of my assignments since the start of 2015;• Online Editor of Kitaab.org, an online literary journal (ongoing).• Writing video scripts for car manufacturer Maruti Suzuki, 2017 (ongoing).• Freelance writer for MSL Group, a communications & PR agency (ongoing).• Consulted on public relations for an obstacle race The Phoenix Project in April 2017.• Freelanced as a Business Development personnel for a digital agency Digitally Close in 2016.• Freelanced for The Better India on human interest stories in 2016.• Consulted on content and media/public relations for designer Shweta Puthran in 2015. • Consulted on Eicher, trucker marker’s Diwali campaign ‘Yaaron Ki Diwali’ (2015).• Freelance writer with Indiatimes.com. • Consulted on public relations for the Alpha League Races, a multi-city obstacle race in 2015. • Consulted on media/public relations for a micro film ‘LUDO of a dice and a decision’ and ‘Makhmal’.• Consulted on content and public relation strategy for Jefferies & Bain, a communication company. • India Beach Fashion Week 2015: Consulted on sponsor integration, content and public relations.• Style Party 2014-15: Event management

Primary Responsibilities:• Content Management for Mahindra Adventure website and associated SUV brands.• Editorial content creation for Mahindra Adventure’s motorsports and travel/adventure online magazine.• Blogging and photography

Reporting on the Business of media, entertainment and advertising.

Business journalist covering the business of media, entertainment, advertising and sports.