Conduct research on products, markets and competitors, collect and analyze market data, and assess market needs and trends to formulate targeted market strategies. Develop marketing plans, including advertising, publicity, promotional activities, etc., and promote through online and offline channels to increase brand awareness and product sales. Assist the sales team by providing market data and competitive intelligence, supporting sales activities, and following up on sales progress and customer feedback. Analyze sales data and market feedback, evaluate the effectiveness of marketing activities, and adjust and optimize market strategies.