👋 I'm Amine, an entrepreneur and strategic integrated marketer with over 6 years of experience in crafting standout marketing campaigns for ambitious Moroccan and French startups and industry leaders. With a proven track record in growing agency revenue, building customer loyalty, and nurturing top talent, I am a dynamic, results-driven team player.I specialize in social media campaigns, business strategy, brand development, and D2C sales. My expertise spans Technology, Retail, Furniture, Fashion, Hospitality, and Insurance, working with clients such as Sakane Estate, Pricemoov, La Trattoria, Urbano, TOMO, Coquette, Rêve d'un Jour, Maison Bertaly, M'doze, Precima Group, Maison d'Asa, ITO, Diamour, Manufacture Tuftart, Organic, Novassist, Jacob Delafon, and Maître Parfumeur et Gantier. I excel in through-the-line big idea thinking, social media planning and implementation, and effective marketing campaigns.My specialties include:• Social media management (organic and ads)• Brand design and development• Creating impactful and inspiring brand content• Email marketing (D2C funnel and sales outreach)• Campaign measurement and reporting• Hiring and managing top talents• Financial planning and project viability evaluation• Mentoring and team trainingI am passionate about delivering high-quality results and fostering a collaborative, high-performing team environment.Let's connect at amine.mechat@prigma.co
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CeoPrigma Agency Nov 2021 - PresentCasablanca, MoroccoWe are Prigma, a diverse team of ambitious, talented, and passionate individuals based in Casablanca. We are dedicated to our work and aspire to excel. As strategic partners, we collaborate closely with our clients, fully engaging with their brand and fostering robust relationships built on trust and longevity.Our approach centers around a deep understanding of our clients' long-term objectives, enabling us to establish flexible partnerships that drive growth. By combining data-driven techniques with creative problem-solving, we embody a dynamic, open-minded, and passionate agency, committed to innovation. -
Co-Founder, CeoInstadom Aug 2019 - PresentCasablanca, MoroccoInstadom is a digital third-party platform offering home repair and renovation services for both individuals and professionals. Through a mobile application, our clients can call upon an experienced craftsman; Instadom ensures a controlled and high-quality service, quick responsiveness, as well as carefully studied and pre-established rates. -
Strategy ConsultantSouthbridge A&I Sep 2018 - Aug 2019Casablanca, MoroccoSelected projects:-Supported 30+ Moroccan SMEs in a 6-month incubation program, focusing on their business models and growth strategies.-Played a key role in strategic proposals, including planning for Madagascar's President and analyzing the Tanger Tech industrial project.Skills: Market Research, Data Analysis, Startup Incubation and Support, Strategic Business Planning -
Growth MarketerMeal Temple Group Pty Ltd Sep 2017 - Aug 2018Phnom Penh, CambodiaSelected projects:-Participated in a sales campaign aimed at broadening the company’s portfolio of restaurants.-Managed a portfolio of around 200 restaurants through weekly calls, meetings and follow-ups.-Sold over $7k worth of marketing products (i.e. 30% of campaign’s revenues, 40% over initial target).-Helped in the organic referencing and listing of more than 5,000 new products in the platform.-Negotiated and signed 56 new restaurants in the platform. -
Marketing ConsultantAmazon Dec 2016 - Apr 2017London, United KingdomAs part of my bachelor's degree I acted as a marketing consultant for Amazon UK Launchpad. As part of a team I researched, evaluated and pitched innovative solutions towards the challenges facing the Launchpad platform. -
Marketing Intern - JumiaJumia Group Jun 2016 - Aug 2016Casablanca, MoroccoSelected projects: -Designed digital marketing campaigns to communicate around the rebranding of Jumia Market.-Explored ideas of events and partnerships with small and medium sized enterprises.-Developed and presented ideas of loyalty programs that could be implemented within a short scope.-Developed a celebrity endorsements strategy and its implementation guidelines.-Contributed in the elaboration of a campaign aimed at fighting and reporting vendors’ inappropriate prices.
Amine Mechat Education Details
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Entrepreneurship & Marketing -
Honors
Frequently Asked Questions about Amine Mechat
What company does Amine Mechat work for?
Amine Mechat works for Prigma Agency
What is Amine Mechat's role at the current company?
Amine Mechat's current role is Co-Founder CEO at Prigma | We're Hiring!.
What schools did Amine Mechat attend?
Amine Mechat attended Hult International Business School, Mcgill University.
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