Since ever, I’ve opted for movement, ambition and innovation. I’m convinced that my country lies on a great human potential, deeply rooted in tolerance and open-mindedness. Moroccans underestimate the country’s ability to uphold entrepreneurs, even though they are perfectly aware of the initiatives that must be taken to respond to social expectations. Especially in the health sector. As a matter of fact, I’ve developed with my colleagues, in the nineties, the first Moroccan non-profit organization specialized in promoting people with disabilities’ rights, the Amicale Marocaine des Handicapés. This NGO unconsciously became the first true Moroccan social enterprise when it came to operate a social service program and auto-financed health infrastructures. The Noor Hospital for Reeducation still is, nowadays, a unique facility in Africa that helps injured people recover some of their abilities and handle their new life through a full-hospitalization program, open to people of any condition (one third of unprivileged patients are not charged).As President of the Groupe AMH since 2011, a wider organization that extends to other social enterprises, I put forward a simple mission: “Increase the social inclusion of vulnerable people and those living with disability through high social impact products and services”. The group still has a lobbying strategy, which is unavoidable in an ever-changing country, but now boasts projects in highly competitive and innovative sectors such as education, socio-medical infrastructures, textile and industry. I rely on professionalism and exemplarity to trigger new initiatives from the civil society.