As the Marketing Director at Sakan, I lead our marketing and digital growth teams across Kuwait, Saudi Arabia, Oman, and Bahrain, driving forward our mission to redefine the real estate landscape through cutting-edge proptech solutions. Our goal is to streamline and enhance the property buying and selling process, making it seamless for individual customers, while also catering to the unique needs of brokers and developers.At the helm of Sakan's marketing initiatives, I strategize and implement multifaceted marketing campaigns that encompass digital advertising, content creation, social media engagement, and SEO optimization. My leadership extends to fostering a dynamic digital growth team dedicated to harnessing analytics and market insights to propel our brand visibility and user engagement to new heights.Our approach is rooted in the power of proptech to transform the real estate experience. We leverage innovative technologies to simplify complex transactions, offering intuitive platforms and tools that empower users with information and accessibility. For sellers, buyers, brokers, and developers, this means a streamlined process, from listing to closing deals, enhanced by virtual tours, real-time updates, and comprehensive market analytics.I am deeply invested in creating a user-centric experience that not only meets but exceeds expectations. By integrating feedback loops into our service design, we ensure that Sakan remains responsive and adaptive to the evolving needs of our community. Our commitment to innovation and excellence has positioned Sakan as a trusted name in real estate, known for delivering satisfaction and value to all stakeholders in the property ecosystem.Let’s connect if you share an interest in proptech innovation, digital marketing strategies, or collaborative opportunities that aim to elevate the real estate sector in the GCC region.

At Sultan Center, I successfully implemented tools and strategies that led to impressive results, including increased mobile app installs by 290%, improved goal conversion rates by 14%, 43% growth in Instagram followers, 24% increase in repeat customers, enhanced online customer engagement by 35%, reduced campaign creation time by 37%, expanded customer acquisition by 26%, optimized campaign effectiveness by 25%, and enhanced average order value by 13%.● Manage both offline and online retail channels, ensuring consistent brand messaging and customer experience across all touchpoints.● Develop strategies to drive foot traffic and sales for brick-and-mortar retail locations.● Optimize in-store merchandising and promotions to enhance customer engagement and maximize salesopportunities.● Implement online marketing campaigns to drive traffic, increase online sales, and improve customer acquisition andretention.● Analyze offline and online retail performance data to identify trends, insights, and opportunities for improvement.● Develop and execute growth and performance marketing strategies to drive revenue and achieve businessobjectives.● Lead a team of marketing professionals, providing guidance, direction, and support to maximize performance.

At Circle, I delivered impressive outcomes, including a 234% increase in mobile app installs, an 18% improvement in goal conversion rates, a remarkable 68% growth in Instagram users, and a substantial 57% increase in return customers. These achievements highlight my ability to drive impactful results and optimize digital marketing strategies for the success of the company.● Develop and execute digital performance marketing strategies to drive user acquisition and engagement for the Circle marketplace app. ● Implement conversion rate optimization (CRO) strategies to improve user onboarding, app engagement, and conversion funnels.● Track and report on key performance indicators (KPIs) related to user acquisition, user engagement, and revenue generation.● Manage digital advertising budgets, allocate resources effectively, and optimize spend to achieve maximum ROI.

Highlights of my accomplishments with the COFE include a remarkable 300% increase in mobile app installs, a notable 28% improvement in goal conversion rates, a substantial 53% growth in Instagram social media users, and an impressive 64% increase in the number of return customers. These achievements demonstrate my ability to drive significant growth and enhance user engagement in the competitive coffee app industry.● Optimize digital marketing campaigns across various channels, including paid search, display advertising, social media, and email marketing, to maximize app downloads and user registrations for coffee shops.● Analyze data and metrics to identify trends, insights, and opportunities for improving user acquisition, retention, and revenue generation.● Implement app store optimization (ASO) techniques to improve the app's visibility and rankings in app stores.● Collaborate with external partners, agencies, and vendors to support digital performance and growth initiatives.● Engage with the COFE community, gather feedback, and implement user-centric improvements to enhance the app'svalue proposition for coffee shops.● Foster a data-driven and results-oriented culture within the digital performance and growth team, encouragingcontinuous learning and improvement.

During my tenure at Boutiqaat, I achieved remarkable milestones, including a significant increase of over 78% in mobile app installs, an impressive improvement of more than 36% in goal conversion rates, a substantial 600% growth in social media users on platforms such as Instagram and Snapchat, and an exceptional 82% increase in the number of total visits. These achievements highlight my ability to drive substantial growth, optimize conversion rates, and enhance user engagement within the beauty and cosmetics industry at Boutiqaat.● Leverage influencer marketing to enhance brand visibility and promote products, collaborating with influencers to create compelling content and drive user acquisition.● Collaborate with cross-functional teams to align marketing efforts with product development, user experience enhancements, and influencer partnerships.● Implement search engine optimization (SEO) strategies to improve organic visibility and rankings on search engines.● Manage digital advertising budgets, allocate resources effectively, and optimize campaign spend to maximize ROI.● Conduct market research and competitor analysis to identify opportunities for differentiation, growth, and marketexpansion.● Analyze data and performance metrics to identify trends, insights, and opportunities for improving user acquisition,conversion rates, and revenue generation.

● Develop and execute digital campaigns and performance marketing strategies for clients.● Optimize digital advertising campaigns across various channels, including paid search, display advertising, socialmedia, and email marketing, to maximize client's goals and objectives.● Analyze campaign data and performance metrics to identify trends, insights, and opportunities for improvingcampaign effectiveness and ROI.● Collaborate with cross-functional teams and clients to align marketing efforts with business objectives and targetaudience.● Manage and optimize advertising budgets, allocating resources effectively to achieve optimal results. ● Monitor and report on key performance indicators (KPIs) related to campaign performance, including impressions, clicks, conversions, and cost per acquisition (CPA).● Develop and deliver regular reports and presentations to clients, providing insights and recommendations for campaign improvement.● Build and maintain strong relationships with clients, providing exceptional service and support throughout the campaign lifecycle.

Key Responsibilities:Online Advertising Management:Develop, implement, and manage advertising campaigns on Google AdWords and Facebook Ads.Monitor and analyze campaign performance metrics to optimize and improve results.Create compelling ad copy and creative content to maximize engagement and conversions.Conduct keyword research to inform and enhance ad targeting strategies.Search Engine Optimization (SEO):Perform ongoing keyword research, discovery, and optimization for SEO.Optimize website content, landing pages, and blog posts to improve search engine rankings.Monitor and analyze SEO performance using tools like Google Analytics, SEMrush, or Ahrefs.Implement on-page and off-page SEO strategies to boost organic traffic.Performance Analysis:Track and report on key performance indicators (KPIs) for all digital marketing campaigns.Provide insights and recommendations based on data analysis to improve marketing strategies.Stay updated with the latest industry trends and best practices in digital marketing and SEO.

Manage online advertising on Google Adwords ,Facebook ads and mange our site by adding new project on it and marketing this project on differentiated networks and keep our website friendly for search engine optimization SEO