Amiri Brotherson, Mba Email & Phone Number

Minneapolis, MN, US

Eden Prairie, Minnesota, United States

• User-Centric Approach: Developed and delivered tailored training programs that focus on enhancing user experience and adoption of Salesforce solutions across diverse teams.
• Requirement Gathering: Proficient in conducting needs analysis and gathering business requirements to customize Salesforce implementations according to organizational goals and user needs.
• Training Material Development: Created comprehensive training materials, documentation, and knowledge bases to support ongoing user education and facilitate self-service learning.
• Change Management: Implemented effective change management strategies to ensure smooth Salesforce rollouts, including communication plans, user feedback mechanisms, and post-implementation support.
• Continuous Improvement: Actively involved in evaluating new Salesforce features and updates, assessing their impact on business processes, and recommending improvements to maximize ROI.

Minneapolis, Minnesota, United States

As a Consultant in Slalom’s Business Advisory Services Group, I worked across disciplines to support our client needs, including focus on Change Management, Business Strategy, Salesforce Learning & Development, and Salesforce Training & User Experience. In addition to client work, I was involved in several internal efforts, including co-leading the REACH.

Minneapolis

• Championed driving institutional changes and practical usage of SalesForce within the Wealth Management Business Line, which consists of 100+ employees. Acted as liaison between the core team and the SalesForce.
• Developed and fully implemented a Salesforce training plan to accelerate effective system comprehension, leading to a 30% increase in usage
• Increased document collaboration by 40% using SharePoint by leveraging ability to break complex processes down into user friendly steps
• Created client profiles to ensure easily identifiable revenue producing opportunities for relationship deepening
• Performed due diligence to better understand the needs of the team and tailored trainings accordingly, resulting in direct impact to the business and immediate increase in SalesForce usage by 30%
• Created Center of Excellence and Power User teams to assist with ongoing learning and information share

• Played an integral role in a multimillion-dollar rebranding initiative for the entire Wealth Management Department, which resulted in an update in all marketing materials (print and digital), in response to market.
• Reviewed and refined 50+ collateral marketing pieces to exceed legal and compliance standards
• Utilized project management methodology to advance several rebranding initiatives and created new processes and relations for the marketing team
• Managed an internal fraud awareness campaign, which triggered a full department wide review of our fraud procedures
• Performed thorough market research and competitive analysis to understand and communicate product value proposition, which reinforced department’s the recommendation on the product line purchase

• Analyzed consumer trends in the disability insurance industry to identify new revenue opportunities
• Redefined website marketing strategy for Education Funding offerings to ensure consistent messaging to target market
• Confirmed market opportunity for innovative products that promote new partnerships with physicians: developed and presented value proposition

Bloomington MN

• Advised students to help make informed decisions about complex and challenging options based on their unique situation and goals.
• Identified needs and created customized package options enabling students to enroll with confidence
• Constantly researched and strived to understand multiple options and combinations to provide comprehensive aid advice
• Recognized for providing ongoing mentoring, training, and coaching of new staff and temporary workers

• Promoted to Academic Advisor to coach students to establish short and long term goal-setting for degree completion and identify university resources to support goal achievement
• Utilized social media strategy to increase student interaction with Advisors
• Constantly worked to increase knowledge to promote key benefits of course offerings and service support which encouraged course enrollment and completion
• Segmented student populations by activity and participation metrics leading resulting in targeted action plans

• Directed students to appropriate departments for academic assistance and utilized multiple resources and organization services to provide recommended approach.
• Exceeded individual and team quarterly calling goals, which lead to highest student re-registration in 2009. Utilized ability to quickly build trust and understand need to build recommended approach

Mba, Emphasis In Marketing

Activities and Societies: Marketing Club, Student Association• VP of Communication – Student Association Board: Redesigned full-time MBA.

Bachelor Of Science (Bs), Psychology