- Lead the production of high-quality video content, coordinating monthly shoots and remote editing to enhance brand storytelling.- Drive social media growth and engagement across all major platforms, managing both organic and paid campaigns to amplify brand presence.- Oversee PDQ’s digital strategy, ensuring exceptional user experience, SEO performance, and cohesive branding.- Manage strategic partnerships and co-op marketing efforts, maximizing brand exposure and ROI through key vendor collaborations.- Utilizing AI tools for content creation, workflow management, and optimizing video engagement strategies.

- Conceptualize, produce, and edit hyper-engaging videos on current trends and pop culture. - Creating engaging and impactful visuals using AI-powered tools - Work with brands and partners to create digital content for their businesses, incorporating them as sponsors in strategic campaigns.- Assemble and manage production teams, including talent, cinematographers, production designers, and post-production staff.- Seamlessly integrate technology with storytelling to deliver high-quality, immersive experiences.

- Working directly with project leaders to produce video content for quarterly campaigns and live events.- Overseeing the complete video production process for sales and marketing initiatives, highlighting ON24's generative AI capabilities.- Recording and editing virtual event keynotes for both live and on-demand. - Filming & producing videos for off site events and testimonials with our clients and partners.- Managing and operating the ON24 video production studio and tools needed to streamline our video process.

-Developed video content strategy for a variety of small to midsized brands and businesses.
-Implementing sales strategy of our video marketing services, coupled with our best in class SaaS tools.
-Oversaw video production, business development and sales staff.

-Lead sales consultant to renewable energy retailers and developers for their solar energy products and software management tools needs. - Worked closely with solar installers to design and sell solar systems that met or exceed their customers’ needs.
-Managed daily sales and business development processes and played a significant role in Soligent’s planning and strategy which resulted in increased corporate revenue for the California state territory.
-Worked directly with marketing teams to create outreach campaigns aimed at acquiring new and maintain existing customers.
-Additional responsibilities included market research, initiating and developing sales strategies for Debit, Credit and Project accounts prospects in the community financial institution space.

- Designed and implemented a new and effective content strategy for ABC7 Bay Area that boosted online advertising profits and sales. 
-Worked with reporters, producers and writers to ensure that our online media was consistent with our news broadcast.- Assisted in filming and editing news/entertainment/sports videos on the fly for the ABC7 website. - Handled advertising and negotiated spend with large businesses and brands on our website and providing them more ROI with our new content strategy.
 - Managing overall media content strategy and testing to ensure best results for our online viewers as well as advertisers.-
Creating news content and "clickable" headlines for website.

- Converted local KTVU broadcasts into story and slideshow segments for the KTVU website.
- Helped manage media content, links and scripts through the KTVU content and media platform.
- - Constantly checked the wire to put stories up as quickly as possible and helped TV producers with any media assistance.
- Developed and implemented new strategies to maximize KTVU’s website sales and marketing revenue.
- Helped oversee KTVU’s website as media and broadcast transitioned into HD.
Worked with broadcasters, news anchors and editors to make sure all website content was fresh and new.
- Did off site photography at multiple Bay Area events and turned them into clickable content for the website.