◘ Design creative marketing and brand strategies for health, wellness, and technology brands◘ Manage creative teams to deliver quality solutions for our clients◘ Measure conversions dynamic marketing campaigns ◘ Build sales pipeline and nurture client relationships

◘ Drove customer success through timely project delivery and focused ◘ Lead US side project management and development teams◘ Owned and nurtured client relationships and accounts◘ Supported and enhanced Growth Marketing strategy

Advisory Board Member, Customer Experience Program

Created and implemented effective marketing and business strategies to optimize productivity and grow firm's customer base and initiatives.Work in: Business Management-Marketing-Project Management◘ Translated business unit objectives and strategies into brand portfolio objectives and plans to facilitate business unit growth◘ Designed and collaboratively executed firm's business plan and strategic initiatives◘ Designed annual marketing plan for the firm and initiatives, based on knowledge of establishment policy, nature of market, copyright and royalty requirements, and cost and markup factors. ◘ Managed website design and content development, targeting focused brand exposure, and client growth◘ Designed dynamic Social Media Strategy to enhance online presence and generate new leads◘ Crafted customized project lifecycle structure and managed project timelines◘ Managed and developed client relationships

Developed integrated marketing strategies to launch flagship NY operation and improve the visibility of two existing commercial locations and four residential locations. Provided expert marketing guidance to managers at all sites.Work in: Marketing-Management-Operations◘ Designed and implemented annual marketing plan and strategy focused on lead generation, digital and social media, marketing collateral, website enhancement, media relations, and strategic partnerships.◘ Planned, promoted and executed entire marketing, logistics, and press activities for the grand opening at the flagship location.◘ Designed and campaign management of guerilla marketing and partner marketing initiatives throughout multiple locations◘ Negotiated cost-effective agreements with media agents to translate material into other media.◘ Collaborated and managed creative teams and vendors◘ Drove automation of numerous manual process and forms, and led the conversion from paper to digital.◘ Drove productivity implementation across company processes to optimize productivity and growth

Developed and relaunched company site and initiatives, improving marketing strategy, partnerships, and media coverage on a tight budget. Delegated work and oversaw the performance of a marketing associate and social media intern.Work in Marketing-PR-Partnerships◘ Spearheaded innovative marketing campaigns with SEM and push marketing strategies.◘ Managed both internal and external creative and content development teams; testing, optimizing and launching new content through the company website, blog and social media channels◘ Authored press releases that resulted in sought-after coverage in New York Times, Wall Street Journal, and other prominent publications.◘ Leveraged connections to establish profitable partnerships the company had not previously considered.

Work in: Digital Marketing - Branding - Research - Analytics - Content Development - Consulting► Clickspring Design (Architecture), New York, NY (08/2012 – 12/2012): Performed market research, trend analysis, digital marketing analysis, and strategic brand analysis to support experiential design concepts and build a robust portfolio. Accountable for the website and social media management.► Cardiology Diagnostic Associates (Healthcare), New York, NY (05/2012 – 12/2012): “Go to” on-call marketing and social media voice for the company. Supplied leadership and oversight on various marketing projects spanning analysis, lead generation, social media, website, PR, and referral services.► Squeaky Wheel Media (Digital Agency), New York, NY (02/2012 – 03/2012): Analyzed Google Analytics and provided comprehensive digital marketing research and analysis on core agency projects.► Meal Mobs (Food Services), New York, NY (01/2012 – 03/2012): Key contributor to marketing, sales, business development, account acquisition, and client development initiatives, encompassing new program development for the Manhattan restaurant market

◘ Create, market, and sell unique glass products to customers online. ◘ Manage product development, marketing plan/strategy, website, social media, customer service, client relations, and account management

Manager, Mind Body Studio, Lifetime Fitness Inc., Colleyville, TX, 2005 – 2009Launched a Mind Body program, surpassing sales goals and earning national recognition in two months.◘ Developed budget and KPIs for new program and oversaw program management.◘ Increased member involvement by 70% through consistent, skillful marketing.◘ Trained and mentored five certified instructors in sales, business planning, and marketing.Certified Personal Trainer, Colleyville, TX, ◘ Motivated clients to achieve goals in strength conditioning, cardiovascular, flexibility, and nutritional programming