Job responsibilities:- - Search Engine Optimization (On Page/Off page, Keyword Analysis Etc.)- Social Media Marketing-Leads Generation: Develop marketing strategy and find the right audiences to market the product. - Create end to end campaigns and analyse the performance accordingly. - Set marketing campaigns to spend less and get better ROI. Familer tools I am using for lead generation:- Facebook Ads (Website traffic, Brand Awareness, video ads, page likes, post like, post engagement, reach, leads, conversion, video view, messages ads ), Google Ads (Display Ads, Search Ads, Video Ads, Conversion Tracking)More tools help meGoogle Analytics, Google Webmaster ,Google My Business, Google Tag Manager, etc.