Amit Roy Email & Phone Number

Long story short, the only thing I can do best is visualise, write, and design stories. I have been a brand storyteller (strategy/ideation/creative direction) through events, films, and promotions, for two decades. I have bagged labels, from Automobile, FMCG, Durables, Tech, to the Central and State Governments. The list gets longer by the day with larger than life projects like Defence Expo, Aero India, etc.Success got me confused. It's always overwhelming and tends to overshadow the finer emotions. While I have experienced failures (multiple times), but I always found a story that stayed with me. It never failed me. Hence, my stories have revolved around resurgence, every time. There's a drama (melodrama) in that oscillation. The roller-coaster! You know that, right? It makes your gut go a bit giddy, but what's the fun in walking a straight path? To cut it short (again), I inherited this knack of storytelling from my late father, who introduced me to a world of imaginations and situations. Imaginations took to the lead (pencil) and I took to sketching at a very (very) early age, scribbling my self-cooked half baked epics on paper. The first anatomy I could draw was that of Lord Rama. I wonder what made him fascinate me?Much later I unearthed the truth. A life of a legend influenced me to such an extent that my deliberations towards a challenging journey made me a wanderer. In search of whom? I leave it to your imaginations, but that's metaphorical. I have been writing, non-stop. That has been my therapy to discover my Purpose, my Path, and the Potholes in between.You must have seen those, anticipated it, and jumped over it (the potholes) in your brand journey. But those keep coming up as you walk, jog, run along. Consider my stories to be the springboards (trampoline) for you to jump over those irritating (nagging, unrelenting, gaping, challenging, deeper than anticipated) potholes in the brand curve.That said, a nice story can also be in the waiting to be published. You want to author it, right? Let me outline, draft, package, and pen it for you. You take the credit, give me the cash (what the heck!). On a lighter note, notes matter, you see!Stories show the way, to the promised land. And I promise you that.

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  Calcutta University, Kolkata

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