Craft Worldwide., as Lead Conceptual Designer - Art Director (Since May 2015)Leading a team of Creative & Packaging Production.Conveying concepts and providing design direction through renderings, imagesand effective written and verbal communication; Redesigning the overall graphicimage including creating concept design layout and illustrations.Designing Packaging Brand Staples for Office supplies, Furniture and Technology products.Preparing brand mannual for Staples Packaging Product Subcategories.Interacting with the offshore client for obtaining their specific requirements, finalizationof design specifications, setting expectations and parameters.This involves:* Creation of visual graphics that complements and enhances the image of client.* Establishing the quality parameters that should be met during the design stageUsing the latest cutting-edge design technologies and innovative measures for the design.* Executing the design activities within the time frame promised to the clientAnalyzing the results of packaging product in order to improve upon the design & visual strategies.* Understanding the client brief and conceiving the same to innovative ideas and execution.* Regularly updating the client about the project progress & incorporating changesrequired by the client and managing high production volumes for the same.

Creative Head for Wizcraft’s Intellectual Property - IIFA Awards 2014, Rangeela Raas Garba 2014, Star Guild Awards 2015, Gima Awards 2015. Other Projects - WizSpk Digital Clients, Wedniksha.