Senior Area Sales Executive
Current• Handling 24 Salesman + 3 Merchandiser managing Distributor, business Size- 24 Cr Anually. Responsible for handling distributors ranging in scale, responsible for coach Sales team to plan, deploy and execute joint business plans and driving sustainable sale capability of their distributor. Sales planning and forecasting, implementation, supervision, administration.• Monitoring competitor's activity, tracking daily sales and monitoring the effectiveness of secondary schemes. • Responsible for Primary & Secondary Sales, product display and availability in the respective market. On job training to sales team, Monitor closely the competitive activities and provide feedback to the branch on appropriate action that the company needs to take to counter such activities. Co-ordinate with supply chain team for better services. Responsible for all type of Secondary Claims• Running proper scheme & promotional activities in market. Making our product widely available & impact fully visible. Ensuring the execution of Trade activities like branding, merchandising and visibility in the territory through banners, posters, boards, product sampling on regular basis. Handled Channel Sales, Distribution Activity, Distributors and Retailers handling, responsible for Sales, product display and availability in the respective market.• Route Planning, ensuring timely deliveries & Payment and stock availability in the market & DB point as well. Handling coverage expansion, brand awareness. Retail Audits, Sales tracking of top multi brand retail outlets on monthly basis. Responsible for availability and visibility of all brands & SKU of the Product.