Amit Kumar

Amit Kumar Email and Phone Number

Head of Retail Media, Marketing Analytics and Digital Analytics @ Alshaya Group
Dubai, AE
Amit Kumar's Location
Dubai, United Arab Emirates, United Arab Emirates
About Amit Kumar

Seasoned professional in Digital, & Marketing Analytics with decade of experience across diverse industry verticals, including Fortune 500 financial organizations, media companies, retail, and eCommerce. In the dynamic confluence of retail, data, and marketing, currently focusing on the Retail Media program including its inception, program management, market research, Strategy, and execution.

Amit Kumar's Current Company Details
Alshaya Group

Alshaya Group

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Head of Retail Media, Marketing Analytics and Digital Analytics
Dubai, AE
Website:
alshaya.com
Employees:
15740
Amit Kumar Work Experience Details
  • Alshaya Group
    Head Of Retail Media, Marketing Analytics And Digital Analytics
    Alshaya Group
    Dubai, Ae
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  • Alshaya Group
    Head Of Retail Media & Marketing Analytics
    Alshaya Group Jul 2022 - Present
    United Arab Emirates
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  • Alshaya Group
    Senior Manager - Digital & Marketing Analytics
    Alshaya Group Jan 2021 - Jul 2022
    Dubai, United Arab Emirates
    Leading Digital and Marketing Analytics capabilities at Alshaya group across eCommerce and retail.
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  • M. H. Alshaya Co.
    Digital Analytics Manager
    M. H. Alshaya Co. Jul 2019 - Jan 2021
    Dubai, United Arab Emirates
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  • Mindshare Mena
    Manager - Digital & Marketing Analytics
    Mindshare Mena May 2018 - Jun 2019
    Dubai, United Arab Emirates
    led the Digital & Marketing Analytics function for key clients such as Pizza Hut and HSBC in the Middle East, managing a specialized team. Instrumental in the implementation of a Multi-touch attribution solution for HSBC retail banking, significantly optimizing customer acquisition costs. Expanded expertise to Data Management Platforms, focusing on implementation and building audience strategies.
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  • Mindshare Mena
    Data Analyst
    Mindshare Mena Sep 2015 - Apr 2018
    Dubai, United Arab Emirates
    Responsible for Web Analytics and Business Intelligence. Pioneered initiatives in online targeting through data segmentation, achieving marked ROI improvements, and automated reporting processes using Visualization tools, substantially increasing team efficiency.
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  • Iquanti, Inc.
    Web Analyst
    Iquanti, Inc. May 2014 - Aug 2015
    Bangalore
    IQuanti is a digital marketing agency servicing fortune 500 companies in digital marketing usingproprietary tools to help drive conversions and ROIResponsible for Web Analytics for AMEX Credit Card US website. Played a key role in optimizing user journeys resulting in increased website conversion rates. Initiated the use of Tableau for data visualization, significantly reducing the manual efforts on excel dashboards and contributed to direct revenue growth."
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Amit Kumar Skills

Online Marketing Tealium Data Analysis Web Analytics Digital Marketing Google Adwords Tableau Seo Html Microsoft Excel Search Engine Marketing Omniture Google Analytics Conversion Optimization Sem Sql Python Webtrends Analytics Analytics Github

Amit Kumar Education Details

  • Guru Jambheshwar University Of Science & Technology
    Guru Jambheshwar University Of Science & Technology
    A

Frequently Asked Questions about Amit Kumar

What company does Amit Kumar work for?

Amit Kumar works for Alshaya Group

What is Amit Kumar's role at the current company?

Amit Kumar's current role is Head of Retail Media, Marketing Analytics and Digital Analytics.

What schools did Amit Kumar attend?

Amit Kumar attended Guru Jambheshwar University Of Science & Technology.

What are some of Amit Kumar's interests?

Amit Kumar has interest in Social Services, Economic Empowerment, Environment, Education, Web Analytics, Software Technologies, Analytics, Digital Marketing, Disaster And Humanitarian Relief.

What skills is Amit Kumar known for?

Amit Kumar has skills like Online Marketing, Tealium, Data Analysis, Web Analytics, Digital Marketing, Google Adwords, Tableau, Seo, Html, Microsoft Excel, Search Engine Marketing, Omniture.

Who are Amit Kumar's colleagues?

Amit Kumar's colleagues are Johannes Abraham Pieterse, Isabella Montari, Bimal Ganesh, Dan Bahadur Hitan, Sumit Thapa, Meldrick Tamayo, Deepika Vijayan.

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