As an Insights and Analytics Executive for the Digital Media team, Proficient in creating dynamic dashboards using Power BI. I am involved in leveraging data to drive strategic decisions and optimize performance. My role involves managing financial operations within SAP ERP, ensuring efficient handling of digital media budgets and expenditures. Additionally, I analyze social media data from Google and Meta, providing actionable insights to enhance digital marketing strategies.

• Provided constructive feedback to the customer service agents through the Remote Monitoring Tool for a US voice based program (at&t).• Feedback are sent through emails for the International & onshore agents. Face to Face feedback to the onsite agents.• Weekly interactions with the Client SME and Quality Leads through calibrations for updates & quality improvements.I was inducted into Special Studies function within the program for additional insight into the analytic part of the program.• Audit calls of inbound calls recorded on the vendor recording tools and uploading feedback in the share point form designed for the desired study proposed by the Business Analytic team.• Identifying trends in terms of behavior, process, tools and technology with the calls observed.• Attending calibrations to understand the process and the way that the call needs to be audited for the desired study.• Attend weekly focus group with the analytic team for sharing updates and discussion on the trends observed on the audited calls.• Sharing ideas and discussing in depth about the call scenarios observed and trying to identify better ways to improve the process by providing result oriented recommendations.• Discussion with the analytic team about the current process of call handling by the agents, both onshore and off shore and provide suggestions to improve the process to get the desired results in a effective manner.

• Booking Reservations according to the travel plans given by the passengers, included upselling of some key products like Hotels, Car Rentals.• Helped new team members to understand the process with my Knowledge of the program over a period of time. • Chosen as a Transition Assistant to take Supervisory level calls for the current team and after one month of taking Supervisory calls within the team, was nominated as one of the TA for the call taking program. • Was given the responsibility of monitoring calls of team members and provide them with feedback constantly. • Nominated from the team for the Leadership Training that the organization offers to performing agents. ACE program.

• Generate Sales inquiries by identifying potential Customers/Clients. • Conversion of Sales inquiries into potential order through Price quoting. • Getting Client final approval from Clients for end production. • Generated repeated Business through successful Client follow ups. • Generated New Customers along with existing Clientele list for the Company. • Prepared weekly Sales report for the Sales Team. • Assisted in training new executives and associates as per company's Marketing requirements Responsible for handling of clients such as Tata Tea Ltd, Gokaldas Images Pvt Ltd, Bata India Ltd, Paragon Shoes Ltd, MTR Foods Ltd, ING Vysya, Arvind Brands, Himalaya Pharmaceuticals.