Supervise business process transformation: Projects Management, facilitate and manage ERP/ CRM systems. Enable technology in line with service level objectives with a thrust on Media Convergence.• Media Asset Management and Ingest Operations for the Network.• Budgetary function encompassing OPEX & CAPEX planning & managing expenses with an eye to control operational costs and avoid budget overruns.• Evaluate, implement & manage Green Technology initiatives, e-Waste Management system to reduce Carbon Footprint, prevent severe environmental pollution/ recycling of hazardous wastes.• Vendors Management and conflict resolution for optimizing financial and operational results.• Working towards increasing shareholder’s value & corporate financial strength.• Represent the ZENL Board as a Key Managerial Personnel under the Companies Act.

Lead 18-member team. Oversee technical and operational activities relating to traffic, logistics, library, post-production, play-out, MCR/ PCR & up-link, ensuring flawless operation for the entire bouquet of channels, their broadcast and distribution. Manage and direct technological and business process transformation; handle complex projects, multifaceted IT service delivery models and ERP/ CRM systems. • Reduced and saved operational cost by 18-20% YoY since 2004 by imbibing new technology, improving work process flow and recycling/ restructuring old equipment’s and resources.• AOP & CAPEX planning & managing expenses with an eye to control operational costs and avoid budget overruns.• Implemented e-Waste Management system to reduce and prevent severe environmental pollution/ hazard by recycling and reuse of old equipment’s whatever is possible.• Increased shareholder’s value & corporate financial strength with 20-22% cost saving YoY.• Reduced postproduction & up-linking time from 72 to 24 hours by bringing in work efficiency.• Increased productivity and reduced error percentages to <1% error with >99.9% accuracy.• Negotiated with vendors and resolved conflict for optimizing financial and operational results up to 40-50% purchase saving on MRP’s and >30% cost saving of the coated prices.• Reduced and maintained attrition to <10% annually and sustained high performance through team management, trainings, job enhancements & retention of trained human resources.• Implemented SOPs, IT infrastructure, tools and standards to support business needs and• Executed processes to improve infrastructure, work procedures and quality measurement.