Amit Kumar Email & Phone Number

Delhi, India

Bengaluru, Karnataka, India

Gurugram, Haryana, India

Noida, Uttar Pradesh, India

New Delhi Area, India

● Participated in development and implementation of current year and long-term retail sales and marketing plan for the division and provided inputs to the corporate annual financial planning and budgeting ● Drove and supported to the top line growth and margin revenue enhancement of the organization by building innovative marketing initiatives ● Identified & networked franchisees & channel partners, resulting in deeper market penetration● Developed strong market knowledge of existing and potential clients and ensured business growth opportunities aligned to company’s strategic plans ● Ensured expansion at secondary and tertiary levels● Analyzed latest marketing trends, tracked competitors' activities & provided valuable inputs for fine-tuning sales & marketing strategies● Achieving targets of revenue and quantity for each product category and models as per the business share from each retail chain● Expanded channel and increased distributor & retail coverage products● Prepared monthly scheme proposals and promotional activities such as Spot-Sales, Brand Promotions, Display Offers and so on● Enhanced distributor’s sale as well company’s profitability through customer conversion● Launched new products & retail counter activation to increase the primary & secondary sales through distributors● Tracked sub-segment wise primary, secondary and tertiary sales and shared reports with the top management● Achieved key targets in the distribution network (sales, revenue) in the tertiary and increased the retail outlet sales● Enhanced customer shopping experience by educating customers on usage of devices and applications

● Led business planning and performance management of channel partners, including development and execution of joint sales plans, local area marketing, staff coaching, recruitment and hosting constructive meetings● Formulated and implemented a highly collaborative comprehensive strategy across regions areas and throughout the product lifecycle● Provided consistent partner management to ensure partners developed their sales, pre-sales and delivery capabilities in-line with designed strategy● Worked closely with channel partners to generate new business in existing accounts and in new markets ● Developed & executed customer level engagements that maximized entire customer lifecycle value● Managed multi-channel marketing campaigns (websites, display media, email, direct mail, social media) across portfolio● Engaged stakeholders including vendors, marketing teams and channel partners to ensure that common goals were achieved● Performed monthly sales forecasting and competitive analysis to determine accurate performance levels and need for growth into current and additional vertical markets and product categories● Assisted the team with opportunity identification and proposal development including development, education and nurturing of channel partners● Monitored channel partner capability and capacity management, ensured that appropriate resourcing models were in place

New Delhi Area, India

Responsible for Retail Programs

New Delhi Area, India

● Managed retail programs such as merchandising, sell out & training programs for clients: Nokia, LG, Blackberry, Lava● Implemented retail sales and marketing strategies for promoting various products as per the plans of the company● Built an organized retail vertical- personalised marketing and consumer engagement business ● Ensured profitability with best of the execution standards● Used personal domain knowledge of the vertical(s) and key industry leaders to identify opportunities for partnership and business development ● Assisted in the development of the annual marketing plan, specifically advising on realistic forecasts for each product and tertiary (based on historical data, market trends, competitive activity, promotional strategy and sales effort), realistic costs of operating the sales force and sales promotion plans● Set up processes for each of the programs

Lead Sales & Marketing for Retail Software Sales

Ideated and executed different Retail activities to promote all the listed and new clients accross India.

New Delhi Area, India

I was responsible for entire field force vertical. A team of almost 3000 people were being manged under this vertical.

Mba, Marketing

Activities and Societies: Debates

Bachelor In Information Technology, It

Activities and Societies: Debate