As a digital marketing manager, my roles and responsibility to increasing brand awareness, website traffic, high qualify lead (MQL & SQL) and boost revenue growth through search engine optimization, social media marketing, email marketing and different paid media channels including Facebook Ads, Google Ads, Bing Ads, Linkedin Ads and many more.My key roles and responsibility1) Develop SEO strategies, and implement and monitor campaigns.2) Perform site analysis, keyword research and mapping, and assess link building opportunities3) Developing social media strategies and optimization (Facebook, Twitter and Linkedin4) Planning and Developing Lead Generation Campaign Strategies, Landing Pages, Sales Funnel5) Handling paid marketing accounts of Google PPC ads, Facebook Ads6) Setting-up and Tracking Analytics, Pixels, Conversion Codes7) Scaling Campaigns Budget and Ensuring Highest ROI8) Guiding Developer, Designers, and writer for different requirements9) A/B testing for Social Media and Google Ads Campaigns.10) Monthly reports on our digital marketing campaign's performance (SEO/SEM, social media and display advertising).

- Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising- Maintaining our social media presence across all digital channels- Creating and Maintaining PPC Ads campaign in Google Ads, Linkedin, Facebook, Instagram Other Paid Advertisements.- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Identify trends and insights, and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies- Plan, execute, and measure experiments and conversion tests- Collaborate with internal teams to create landing pages and optimize user experience- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Developed SEO/SMO/PPC/Email strategies and implemented and monitored campaigns.• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).• Creating and Maintaining PPC Ads campaign in Google Ads, Bing, Yahoo, Facebook, Instagram and Twitter and Other Paid Advertisements.• Experience in creating a marketing plan, marketing campaigns and strategy is essential. Modern marketing campaign management skills, including message/offer/content creation, persona development, targeting and segmenting strategies, and database hygiene.• Managing offsite and onsite optimization projects and reporting on performance.• Analyze the insights and create a report on all aspects of SEO including the audience, traffic, views, clicks, rankings, etc.• Work with team to brainstorm new ideas and innovative growth strategies.Analyze the insights and create a report on all aspects of SEO including the audience, traffic, views, clicks, rankings, etc.• Partner with advertising and media specialists to increase marketing results.• Coordinate with the content marketing team for creating scope of work and content creation strategies.• Verify monthly reports on our digital marketing campaign's performance (SEO/SEM, social media and display advertising).• Initiate competitor analysis and provide suggestions for improvement.• Communicate with sales team/CEO about marketing goals and results.• Evaluating important metrics that affect our website traffic, leads, and target audience.• Actively Mentor, train and coach existing - junior and new members of the SEO team for the overall performance and growth.• A/B testing for Social Media and Google Ads Campaigns.

• Strategic planning and driving key business objectives for E-commerce channel• Driving revenue through Digital acquisitions and maintain profitability• Managing and developing aggregator and affiliate partnerships to generate business• Defining & delivering online customer features & services for e-commerce website• Create Email Marketing Campaign and make it success • Work closely with Analytics Data, Google Analytics, Facebook Analytics and other web related Analytics data• Monitor, respond and engage with the community on a daily basis.• Developing short- and long-term marketing Strategy for SEO, SMO and PPC • Create and Maintain Google Ad-words Text, Display and Product Shopping Feed Campaigns• Developing social media strategies and optimization• Keep track competitor activitiesMaintain ROI

• Develop SEO strategies, and implement and monitor campaigns• Perform site analysis, keyword research and mapping, and assess link building opportunities• Perform competitor SEO research• Create SEO Audit Report• Based on analysis, results and client feedback, continually improve and modify strategies to optimize effectiveness• Prepare analytics and ranking reports and present to clients and management• Nurture client relationships and develop relationships with new clients• Keep up-to-date with constantly changing technological and search engine trends, algorithms and ranking factors• Managed relationships and projects for a number of key clients• Developing short- and long-term marketing Strategy for SEO, SMO and PPC • Create and Maintain Google Ad-words Campaign• Developing social media strategies and optimization

On-page Optimization• Devising and implementing SEO strategies for small and large ecommerce websites with more than 10,000 products• Conducting regular optimization of on-page content on various product pages• Auditing title tags and meta data on a regular basis for search engine optimization compliance• Working with the development team to analyze site code and provide recommendations based on SEO best practices• Conducting competitive market research for each client to identify opportunities for increasing their online visibility• Develop and implement Social Media strategies for variousOff-page Optimization• Procuring quality inbound links from blogs, article, press release, social bookmarking, directory, PDF, forums and other relevant, content-specific sites• Making appropriate comments on relevant, do-follow blog sites to procure back links• Exploring new online resources for generating back links• Maintaining a company blog• Leveraging Web 2.0 sites/platforms to publish content with links back to our sites• Incorporating social media optimization to augment the traditional SEO activities

i have 2 year of experience in k-impex, where my responsibility is doing all type of link building work like: blog, article, directory, social bookmarking, video and etc..