Buying & Merchandising for Television business across Format (Jiomart | Reliance Digital | My jio store)

Currently working as a Key Account Manager for Large Appliances Category Responsibilities include Business Strategy, Key Account Management, Market Understanding, Selection & Offers Preparing P&L and Supply chain

• Preparing Strategy with the management to achieve sales and profit goals for the category.• Ensuring that Category goals are met and adhering to approved budgets.• Analysing and identifying the Supply Gap/New Products at leaf level, share the same with Business Development team and help in achieving through lead generation or from the existing sellers.• Conducting seller meet regularly and setting short and long-term online sales goals.• Guiding the seller about the new processes and policies.• Development of season/theme specific strategy to increase online sales, include management of categories with site wise opportunities, e-mail communication, deals promotions, banner promotions etc.• Review the processes through seller feedback mechanism and consistently analysing the high level report to improve the Account/ Category health and reducing the bad buyer experience.• Follow up with the vendors for shipping timelines adherence and 100% orders fulfilment.• In charge of maintaining a strong sales pipe line through effective relationship building, account management.

• DOTStyle – eBay’s flash sale property (planning & execution)o Planning Merchandise Mix – LS Categories (CSAPW) o Price competitive inventory curationo Marketing Campaigns, Creatives & Communicationo Event Scheduling• Implementation & Execution of Event Calendar• Sales tracking & Analysis• Seller Acquisition & Retention• Seller Performance• Seller Health

• Brand Acquisition & Business development for Fashion category (Clothing & Accessories, Shoes, Perfumes, Watches, Cosmetics)• Brand Management & Merchandising for DOTStyle - DOTStyle was eBay India’s Flagship fashion property. Managed sourcing, onsite merchandising and direct mailer messaging,• Drive sales through distribution channels by identifying, developing and supporting partners, monitoring results, increasing sales, maximizing revenues.• Analyze market trends and accordingly develop sales plans to increase brand awareness.• Deliver customer presentations and attend sales meetings and partner conferences.• Formulating strategies & reaching out to the unexplored market segments for business expansionimplementing strategies for acquiring business from associations and using the potential of existing accounts.

Adequate understanding of Business Alliances, Merchandising, Visual Merchandising, Supply Chain Management, Pricing Strategy, Team Management, Vendor Management and most important Customer Insight & Experience.

 Lead Generation  Identification and acquisition of new accounts Building strong relationships with clients Sales Presentation and closing  Meet the given target by revenue basis Responsible for client retention