- Leading the UX design of the company’s website, prioritizing a smooth user journey to encourage membership sign-ups and welcome slot bookings.- Digitalised manual workflows by creating digital interfaces, automating processes, and saving hours of administrative work.- Built two mobile apps to automate tasks such as event booking, lesson management, shopping, post sharing, and member activity tracking, simplifying processes and reducing manual workload for both users and managers.- Collaborating with cross-functional teams, including developers and stakeholders, through Slack to align design objectives with business goals.- Developing interactive prototypes and wireframes to iterate on design solutions, ensuring scalability for future needs.- Creating a consistent design system for the website and apps, ensuring visual and functional continuity across all platforms.

- Collaborated with agencies, startups, and in-house teams as a UI/UX contractor, maintaining a 100% Job Success Score and receiving exceptional client feedback.- Improved user satisfaction and engagement by designing user experiences for POS systems, Web apps, Tablet screens, and Responsive websites for a wide range of industries, ensuring functionality, and visual appeal.- Conducted UX audits to identify usability issues and provided actionable improvements, optimizing product design and boosting user satisfaction.- Collaborated closely with cross-functional teams, including developers, product managers, and stakeholders, across tools like Microsoft Teams, Slack, Asana, Trello, and Figma, to ensure smooth design handovers, reducing feedback loops.- Created custom UI components and widget templates within client-specific design tools and software.- Optimized responsive web design performance, resulting in a 20% reduction in page load times and improving overall user experience on mobile devices.- Led the creation of interactive prototypes, design systems, and style guides to ensure consistency and scalability across projects.- Led UI redesigns for e-commerce platforms, increasing mobile conversions through enhanced visual design and usability improvements.- Created email campaigns, and multiple animated GIFs, driving a 15% increase in sales for clients and securing 80% of the total customer reviews on TrustPilot through improved UX.- Utilized project management tools like Trello, Asana, and Monday.com to efficiently manage tasks, tickets, and deliverables across multiple projects.

- Redesigned key sections of the admin panel, improving SKU management, input form fields, and popups, reducing input errors and leading to a smoother user experience.- Enhanced user experience for critical features such as product mapping, tables, cards, and pop-ups, improving overall workflow efficiency by 20%.- Boosted engagement rates by Designing and Optimizing email campaigns in SendGrid.

- Created mobile-optimized landing pages, improving load times and user experience, contributing to a 10% higher conversion rate for client campaigns.- Collaborated with marketing teams to create visually compelling social media posts, which resulted in a 15% increase in follower engagement across various platforms.- Worked closely with restaurant owners to produce menu designs and promotional materials that boosted sales by 8% during peak seasons.- Designed many Landing pages and created social media content, including visuals, captions, and scheduling, boosting social media interactions and improving brand visibility.- Managed two designers, dividing tasks, and improving project completion efficiency by 15%.- Made restaurant menus and promotional posters, aiding in a 10% rise in local business awareness and customer traffic.

- Collaborated with WordPress developers, ensuring design compatibility, which reduced implementation time by 15% and improved workflow efficiency.- Created UI designs for web interfaces (for WordPress) and mobile interfaces (for Flutter), learning and applying platform-specific design best practices.- Gained valuable hands-on experience working on diverse projects ranging from corporate branding initiatives to digital marketing campaigns.- Delivered responsive designs for websites, ensuring cross-device compatibility and improving mobile engagement.