Amna Quraishi Email & Phone Number

Columbus, Ohio Metropolitan Area

EarthRyse was established to solve a singular need: Making companies in the tech industry more sensitive to the understanding of human perception, cultural nuances, and cognitive biases - especially during their critical product design phases. There isn’t any unifying voice in the world of consumer technology that talks about deeper questions.. the hows and whys of societal, social, perceptual and lifestyle impact of the devices and gadgets we make. We can’t build products that improves… Show more EarthRyse was established to solve a singular need: Making companies in the tech industry more sensitive to the understanding of human perception, cultural nuances, and cognitive biases - especially during their critical product design phases. There isn’t any unifying voice in the world of consumer technology that talks about deeper questions.. the hows and whys of societal, social, perceptual and lifestyle impact of the devices and gadgets we make. We can’t build products that improves people’s lives, unless we truly understand who they are and what their desires, biases, motivations, and fears are. EarthRyse aims to be that bridge between discerning global consumers and innovative high tech companies. Show less

Denver, Colorado, United States

Iontra is reinventing the world of battery charging with its charge/discharge control solution enabling incredible performance for current and future battery chemistries and formats.

B2B SaaS product for long term care providers

My role with KTM included:• Defining marketing metrics and KPIs• Turning data observations into actionable learnings• Supporting the creative development process• Content roadmap & discoverability (ensuring consistency across all collateral and touch-points)• Promotional campaign planning (audience and channel-specific)• Inbound demand generation strategy• Overseeing PR agency in US and guiding them on media talking points and story angles• Planning video… Show more My role with KTM included:• Defining marketing metrics and KPIs• Turning data observations into actionable learnings• Supporting the creative development process• Content roadmap & discoverability (ensuring consistency across all collateral and touch-points)• Promotional campaign planning (audience and channel-specific)• Inbound demand generation strategy• Overseeing PR agency in US and guiding them on media talking points and story angles• Planning video campaigns (interview-based) on digital transformation • Comic character creation for QA engineers Show less

CIO and Venture Partner at Sabcon - assisting with diversifying the family business into new technology initiatives. This mainly includes:- Providing advice and assistance with due diligence (vetting and valuations) in various startup investment opportunities in the region- Leading their new coworking venture - Colabs - as COO

COLABS is Pakistan's largest collaborative workspace for companies and entrepreneurs (www.colabs.pk). At the time of conception, I was Colabs' first employee and assisted the board members with the entire planning (strategic, operational and tactical) of the venture.Over time, my core responsibilities included:• Developing their business plan and pricing models (and investor pitch-decks)• Value chain partnership development with incubators, investment funds, universities and… Show more COLABS is Pakistan's largest collaborative workspace for companies and entrepreneurs (www.colabs.pk). At the time of conception, I was Colabs' first employee and assisted the board members with the entire planning (strategic, operational and tactical) of the venture.Over time, my core responsibilities included:• Developing their business plan and pricing models (and investor pitch-decks)• Value chain partnership development with incubators, investment funds, universities and other entities• Launch strategy (marketing, PR, advertising)• Financial business modeling• SOPs and operational planning• Technology infrastructure planning Show less

Greater Seattle Area

I headed the department for innovation and product strategy at Mocha7 (http://mocha7.com), a Seattle based consulting agency. During my time there, I consulted for companies in the consumer tech industry, specifically in AR/VR, Robotics, video gaming and other IoT.My consulting services for clients included:• Concepting and storytelling across different channels• Digital Marketing• Brand Strategy• Lifecycle marketing programs • Crowd-funding campaigns • PR… Show more I headed the department for innovation and product strategy at Mocha7 (http://mocha7.com), a Seattle based consulting agency. During my time there, I consulted for companies in the consumer tech industry, specifically in AR/VR, Robotics, video gaming and other IoT.My consulting services for clients included:• Concepting and storytelling across different channels• Digital Marketing• Brand Strategy• Lifecycle marketing programs • Crowd-funding campaigns • PR Outreach• Event Marketing• Strategic communications with external stakeholders Influencer outreach• Community building Show less

Austin, Texas Area

• Product & UX design (for their WYSIWYG editor + collaboration tool)• Use case planning• SaaS pricing & monetization models• High-level product funnel design