Ana Morillo Email & Phone Number

Orlando, FL, US

Atlanta, Georgia, US

• Conduct extensive market research and competitive analysis to uncover actionable insights and inform strategic product decisions
• Leverage data analytics techniques to monitor and analyze product engagement including delivery rate, open rate, CTR, and installation rate to facilitate data-driven decisions on product improvements and optimization
• Develop and write copy for B2B2C communications, ensuring clear and compelling messages
• Assist with appropriate delivery of product requirements across the development lifecycle, partnering with UX/UI and technology teams to ensure the visual design, content strategy, copywriting align with strategic vision
• Manage localization keys for three main platforms (extension, IOS, AND), managing 1000+ keys and translations to ensure global content consistency and accessibility
• Monitor product performance, supporting A/B tests and recommending opportunities to enhance the product app across ios devices, android devices and browser extensions.

Boston, MA, US

• Utilized SEO strategies to enhance website traffic as part of a quarterly comprehensive marketing strategy
• Conducted primary and secondary market research to identify new local opportunities to boost brand awareness
• Leveraged market data analysis to develop tailored email and guerrilla campaigns aimed at both acquiring and nurturing local customers base, emphasizing customer satisfaction and loyalty

Babson Park, MA, US

-Oversee community members, students, faculty and staff (100+ people) in safe use of fitness equipment, exercise techniques ensuring a safe, positive, welcoming experience for all gym users-Interact with 50+ clients daily seeking information about gym equipment, classes, and other subjects-Partner closely with cross-management to improve customer.

Chicago, IL, US

-Identified 30+ trends and patterns regarding cash transactions and communicated to upper management regarding discrepancies on ad hoc -Reviewed, code, and input accounts payable transactions into book systems and process payments; ACH, wire transfers, and checks-Spearheaded 200 operating & security accounts with strong planning with sense of priority and.

Santa Clara, California, US

• Collaborated in a team to construct digital graphic materials intended for utilization for a proposed vertical farming project in Kuwait
• Performed market analysis and research on market conditions to assess the potential success of hydraulic farming for 1 small international community
• Extracted high volumes of data and insights into 3 concise reports presented to the CEO and stakeholders

- Lead all aspects of content planning, development, execution and reporting for cross-channel customer engagement strategy (Instagram, Facebook, LinkedIn) to reach quarterly KPI’s and KRA’s- Conducted A/B market research to increase engagement by 33% in 2 months on Instagram - Optimized and monitored 15 SEO recommendations to optimize engagement on.

-Implemented, lead, developed and coordinated events & policies for a student-run startup company of 10 people -Demonstrated ability to influence change within the organization by developing and maintaining 14 relationships (team members & vendors) built on respect & trust- Assisted sales, finance and marketing departments to sell (100+) sustainable.

Orlando, Florida, US

- Managed different streams of communication with various clients, banks & realtors on ad hoc- Crafted promotional advertisements to realtors in over 4 counties within the Greater Orlando area to increase company awareness for local communities - Collaborated in a team (5 people) to finalize sensitive documents for property details through a real estate.

Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services

Bachelor Of Business Administration - Bba, Business Administration And Management, General

Education record