Amr Massry Email & Phone Number

Kuwait

Kuwait City, Kw

Add Effect is the largest representative of Out-of-Home (OOH) advertising opportunities in Kuwait and responsible for managing a sales team, an operation and installation team and collection, setting budgets, salaries, the commissioning structure and company sales strategies.✔ Promoted from Commercial Director to Managing Director of Sales in 2018, becoming the now managing 5 major accounts to the value of 200M, including the Highways, Hawali governorate, Farwania, Ahmadi and al Jahra, and previously Kuwait International Airport.✔ To date have over-achieved on set targets. ✔ Innovatively developed new outdoor tools that facilitate the sales process.✔ Increased annual billing in just 3 years. • ✔ Effective communication skills, ensuring successful management of the international market, creating and maintaining strong, profitable relationships with leading agencies.✔ Successfully determine annual unit and gross-profit plans by implementing marketing strategies, analysing trends and evaluating results.✔ Expertly establish and adjust selling prices and rate cards by monitoring costs, competition and supply and demand.✔ Responsible for national sales staff maintenance and development through appropriate recruiting, selecting and training.✔ Overseeing the performance and enabling the development of Account Executives / Managers through counselling, coaching, planning, delegation, monitoring, and appraising the team and individuals.

Kuwait City, Kw

Co Founder and CEO at Vinco, ✔ Co-founded and successfully raised funds for a tech startup in the promotional marketplace space.✔ Developed and executed strategic plans for company growth and market positioning.✔ Led product development initiatives from ideation through to launch, focusing on user experience and market needs.✔ Acted as the primary liaison between the tech team, vendors, and business partners to ensure seamless integration and collaboration.✔ Built and nurtured relationships with key stakeholders, including investors, vendors, and corporate clients.✔ Oversaw operations, sales, and marketing efforts, ensuring alignment with strategic objectives.✔ Drove business development, resulting in key partnerships and revenue opportunities.

Managed a sales team for Mediabox publishing, responsible for sales staff operations, finance and distribution of key publications: Marie Claire, Avenues, Buraq Kuwait airways inflight magazine, TV guide, Communicate (Advertising magazine) Al Masaref and Sarab. ✔ Handled media lines in Sales, Marketing and Product Development for major blue-chip clients including Al Hamra Luxury Tower, Sarab , Buraq , Al Masaref ,The Avenues, and RPM sports Magazines.✔ Managed the acquisition, sales presentation, product development and subsequent sale of 4sale Mobile Application within 10 months; recently acquired by the National Bank of Kuwait for over $100million for just 53% of the app. ✔ Managed and oversaw the performance and the development of all Account Executives and Managers.✔ Organized the first two ‘Communicate’ Media Basketball Tournament to raise the awareness of Mediabox’s Marketing & Advertising magazine ‘Sole Communication’.✔ Successfully organized Communicate’s first football tournament for the media industry. ✔ Responsible for setting the department’s salary scale and commission scheme.✔ Developed sales strategies, business plans, pricing and created rate cards.✔ Initiated and coordinated the development of action plans for new market penetration.✔ Maintained accurate records of all pricing, sales, and activity reports submitted by Account Executives.✔ Liaised and worked collaboratively with PR, advertising and media buying units.

Responsible for the sales, marketing, and product development of existing and new products for Digibox and for clients.Clients included: Yahoo, Dotmena Network, Millenial Media Mobile Applications Network, Omedia, Instagram celebrities representation, GCC Adintop Network, Kuwait, IAS Network Kuwait, Effective Measure Kuwait.

Mirqab, Al Asimah, Kw

Dubai, Ae

Kuwait City, Kw

Po Box 1387 - Safat, Kuwait, Kw

Bachelor'S Degree, Business Administration- Marketing & Advertising

License Technique, Graphic Design And Advertising