-Initiate and guide the ideation, market research, and development phases of a new Applicant Tracking System (ATS) tailored specifically for the Egyptian market.- Launching the B2C product "Qualiphi" steering it from ideation through to market introduction based on extensive user interviews and insights and achieved significant early adoption.- Developed and managed the implementation of career services management (CSM) tools for the Ministry of Higher Education and Scientific Research, successfully adopted by 11 universities with over 600,000 users in the first year, while also maintaining the product roadmap to guide ongoing enhancements and strategic alignment.- Leading the product-release plans and set expectations for the delivery of new functionalities.- Serving as product ambassador internally and externally, sharing knowledge and answering questions.- Planning and prioritizing product development and product feature backlog.- Coordinating weekly with sales, marketing, L&D, and operations teams, setting clear targets and ensuring consistent messaging and brand alignment across all channels to drive strategic goals.

- Handled inquiries and requests from the Ministry of Higher Education and Scientific Research to meet their needs for the Career Services Management (CSM) tool.- Successfully introduced a new CSM technology in Egypt, rapidly expanding adoption within one year by securing contracts with 5 new universities and renewing agreements with 6 existing ones.- Managed relationships with major universities like ASU, Alexandria, and AASTMT, ensuring services fit their budgets and meet their specific needs.- Acted as the first line of technical support for universities, addressing any issues swiftly and effectively.- Gathered recommendations from users and communicated with the technical team to refine and enhance the CSM's functionality.- Launched new programs with partners like PepsiCo and INJAZ ("3amla Shoghl") and the ILO ("BeReady Program").