Determined and responsible Media professional with 19 years of experience delivering exceptional marketing campaigns, content, and collateral based on established and innovative strategies. Bringing in a solid history of success in dealing with Film promotional campaigns, production, branded content, journalism, high-impact strategic marketing campaigns, brand management, and social media engagement. My diverse profiles have helped me understand what works in the industry. And develop, and implement plans designed to increase existing business, capture new opportunities, and build an extensive network.As a Chief Brand Strategy Officer at aerpace, I am responsible for defining and articulating the company's vision, and mission. I have established the personality, voice, and visual expression of the company, framing its perception to align with the brand's core values.I am also formulating, facilitating, and communicating the organization's strategic initiatives and future goals, ensuring that all stakeholders, both internal and external, are aligned with the brand's blueprint. Additionally, I am responsible for expanding the brand to new audiences, ensuring customer service and other business activities align with the brand image.Collaborating with senior management, I devise effective short and long-term plans, ensuring that aerpace's brand strategy remains cohesive and consistent across all channels
-
Chief Brand Strategy OfficerAerpace Official Mar 2021 - PresentMumbai, Maharashtra, IndiaAs a Chief Brand Strategy Officer at aerpace, I am responsible for defining and articulating the company's vision, and mission. I have established the personality, voice, and visual expression of the company, framing its perception to align with the brand's core values.I am also formulating, facilitating, and communicating the organization's strategic initiatives and future goals, ensuring that all stakeholders, both internal and external, are aligned with the brand's blueprint. Additionally, I am responsible for expanding the brand to new audiences, ensuring customer service and other business activities align with the brand image.Collaborating with senior management, I devise effective short and long-term plans, ensuring that aerpace's brand strategy remains cohesive and consistent across all channels -
Director Of Business DevelopmentHumming Bees Jul 2017 - PresentMumbai, Maharashtra, IndiaA Creative Strategy Agency -Based in Mumbai we nurture and enable organizations to achieve strategic advantages and growth for their brands. We are passionate about bringing out the best in brands entrusted to our care. Our partnership with brands begins with defining a brand's positioning, its statement, brand architecture, and finally giving it a unique voice and visual identity.We assist companies with their marketing and creative branding activities' planning, design, and execution phases.Our creative edge has allowed us to craft compelling stories across media using a variety of tools. We design stories to create valuable relationships with our brands. -
Ad Account Head (India & Southeast Asia)Mirriad Mar 2013 - Jun 2017Mumbai, Maharashtra, IndiaMirriad’s patented computer vision technology creates a new standard in advertising where a brand integration is a affordable and scalable running in multiple pieces of content. The resulting ads are seamless, authentic, and work across all three screens. In 2013, an important aspect of our imaging technology won an Academy Award.Mirriad has deals with top broadcasters all over the world and has offices in London, New York, Mumbai and Shanghai..Specialize in managing client partnerships and operations and execution of successful delivery of campaigns for in-content advertising. Experienced with working closely with producers and broadcasters with an excellent knowledge of technologies and workflows.Was Responsible & Accountable for Client Relationship Management / Retention & Revenue deliverables.Worked with designers and production staff to create high-quality and brand-specific ads.Conducted market research to attract clients in new territories. -
Creative Services ProducerVarious Projects Mar 2011 - Jan 2013Mumbai, Maharashtra, IndiaWorked as Creative Producer on Various Projects with Ideas INC, Joister, Independent Filmmakers – Music Videos, Making Videos, Branded content, Non-Fiction Shows. The main job was to take a concept and make it a reality. To process everything from conceptualizing ideas and assembling the right team to oversee the project through to the finishing stages of production. Also to work in every aspect of the production the process to make things happen.
-
Executive Producer & Senior ManagerPercept Ltd Aug 2008 - Mar 2011Mumbai, Maharashtra, India• Managed clients across India, primarily in brands and advertising agency segments, to ensure their products were marketed in the most cost effective manner to reach the target audience for maximum ROI.• I was responsible for overseeing the entire Branded Content process. From assisting the client in putting together the marketing strategy, through to writing the brief and executing the production of the same.• (Designing Concepts, working on Show Flows, Script Writing, Programming, Budgeting and Project Execution) -
Freelancer - Assistant Director /Associate ProducerVarious Production Houses/ Agencies Jun 2004 - Jul 2008- Worked as a Line Producer for Nonsolomoda Productions (Italy) on ‘Fabulous Indian World' for Channel 5.- Worked as Director on the Making of Feature Film ‘Om Shanti Om' for Red Chillies Pvt. Ltd.- Worked as Producer on the Making of the Television Serial ‘Kahani Hamaarey Mahabharat Ki' for Balaji Telefilms Pvt. Ltd.- Worked as Director on the Making of the Feature Film ‘Heyy Babyy' for Nadiadwala Grandsons Production Pvt. Ltd.- Worked as Director on the Auditions Episodes for ‘Little Champs' for Magik Works.- Worked as Assistant Director on the Music Video of ‘Jana Gana Mana' for Bharatbala Production.- Worked as Assistant Director on ‘Gulf Oil TVC' for Maverick Productions- Worked as Associate Producer on a variety of shows with Rose Images Pvt. Ltd. -
Entertainment Beat Reporter & Associate ProducerSurge Entertainment May 2006 - Dec 2006Mumbai, Maharashtra, IndiaWorked as Reporter and Line Producer - ‘Aaj Ki Filmy Khabar' (Sahara Filmy for Surge Entertainment Pvt. Ltd.Pursued and developed stories independently and for assignment, covering range of topics.Evaluated and followed up on news leads and news tips to develop story ideas.Wrote, edited and produced stories
-
News Reporter /Fill-In Anchor/Associate ProducerChannel 7 Tv Nov 2005 - May 2006Mumbai, Maharashtra, IndiaPresented news by researching, developing and covering field news events.Cultivated long-term relationships with individuals in public relations field through exceptional communication and interpersonal skills.Developed original stories and curated content from national news organizations to provide wide variety of coverage.Crafted well-written news stories based on facts and edited content when time and space required it. -
Fashion & Lifestyle Reporter /Associate ProducerSahara India Tv Network Feb 2005 - Oct 2005Mumbai, Maharashtra, India -
Assistant Public Relation ExecutiveThe Communique (A Division Of Rajshree Production Pvt. Ltd.) Mar 2004 - Aug 2004Mumbai, Maharashtra, India
Amruta Mandar Education Details
-
Digital Communication And Media/Multimedia -
Marketing/Marketing Management, General -
R. D. National CollegeMass Communication/Media Studies
Frequently Asked Questions about Amruta Mandar
What company does Amruta Mandar work for?
Amruta Mandar works for Aerpace Official
What is Amruta Mandar's role at the current company?
Amruta Mandar's current role is Cheif Brand Strategy Officer at aerpace.
What schools did Amruta Mandar attend?
Amruta Mandar attended International Business Management Institute (Ibmi), International Business Management Institute (Ibmi), R. D. National College.
Not the Amruta Mandar you were looking for?
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial