As Head of Digital Marketing and E-commerce Operations, I spearhead strategies to boost online presence and drive revenue. I manage client accounts, devise tailored marketing plans, and specialize in paid advertising across various platforms for optimal results.

Responsible for setting up and running all digital advertising campaigns for own website, as well as third party sites. Including Google ads, SEO and paid marketing tactics. Set up and run Amazon, eBay and Shopify storefronts for portfolio clients. Responsible for the creation and set up of their accounts, the onboarding of their listings, building their storefronts and creating tailored marketing/advertising plans, as well as the month to month management of those marketing/advertising campaigns.

Responsible for all social media, marketing campaigns and promotional activities for the online store, as well as operating as the lead point of contact for fulfillment clients. Handled their day-to-day queries and supported them with their own customer service and fulfillment of orders.

Responsible for developing social media strategies and managing social media accounts, as well as engaging with followers. Managing the creation and curation of content on social media, as well as the website and email campaigns. Required to stay up to date with digital marketing trends in order to create a comprehensive communications strategy that appeals to sponsors and fans. Responsible for analysing and reporting on marketing and communication metrics.

Responsible for daily order fulfillment admin, customer service and invoicing. Liaise with the warehouse manager daily to ensure packing and postage of orders was accurate. Managed stock levels and month end reconciliations.