ORCF enables Ocean Reef residents to achieve their individual philanthropic goals, wherever they may be focused, and supports efforts to improve the quality of life at Ocean Reef and in surrounding areas.• Assist Director in overseeing annual fundraising event, which has seen an increase of 25% over the past five years. Our team writes, edits and designs a 50 plus page catalog each year. Manage committees, vendors and preferred partners, building relationships to secure future successes. Since 2008, the All Charities effort has distributed over $50 million to local charity partners.• Manage development and content creation for the latest website, www.oceanreefcommunityfoundation.org. Built on the WordPress CMS.• Implement new online grant management system, Foundant, saving the staff of three valuable time organizing a large annual task.• Manage digital presence including Facebook, Instagram and LinkedIn, website, email marketing, printed collateral and advertising for both entities.• Email list is about 10K. Our open rates are excellent, between 35% to 50%, consistently outpacing the average 25% open rate of the overall nonprofit sector, according to Campaign Monitor.• Write, build and disseminate digital and printed marketing content with Adobe Creative Suite and WordPress to educate members on donor advised funds, end of year giving, legacy and special projects.• Serve as a one-person department to act as liaison between club membership, business community, general public and All Charities/Ocean Reef Community Foundation performing marketing, event management and community relations.

The Chamber serves as a voice for the wellbeing of the local Islamorada business environment, helping to promote local businesses, improve their growth and foster economic development. It also manages Visit Islamorada, the organization that directly promotes the four-island community as a major tourist destination in the Florida Keys.• Managed database of 725 members, promoted Chamber to new local businesses and processed new members.• Managed the ongoing social media presence for the Chamber and Visit Islamorada as well as for the organizations’ major community and fundraising events such as Island Fest, which brought in 10K visitors annually.• Managed Chamber website, www.islamoradachamber.com, including a robust and complex online community event calendar.• Updated Chamber members, community leaders and politicians on latest news and events through regular email campaign. The mailing list had 1,000 opt-in subscribers.• Assisted on major, regularly scheduled Chamber events such as Island Fest, Holiday Fest, monthly luncheons and After Hours.• Wrote and designed monthly Chamber newsletter, which was mailed to a list close to 1000 including members as well as community leaders, politicians and others.• Fact-checked and updated member information, wrote and edited content, and helped design Chamber’s publications, such as the Visitor’s Guide and Membership Directory.

A busy, higher-end network of hotels, marinas, retail boutiques and the region's most accomplished charter boat operators, Islamorada Resort Collection is a one-stop shop for all things Islamorada. My tenure began in 2013 as Conference Services and Event Manager and I was steadily promoted until being named Area Director of Catering. I managed catering for four Islamorada hotels, including booking clients, managing weddings/events, menu development, and supervising 10.• Developed and maintained catering accounts by ensuring client satisfaction before, during, and after events. Communicated with high attention to detail to complete banquet event orders in advance of the event, present at the event to manage our staff and ensure things went well and followed up with phone calls and emails to ensure client satisfaction.• Managed creation and distribution of weekly banquet event order system.• Managed lead/proposal/contract strategies for optimal and efficient booking.• Managed online lead generators such as CVENT, The Knot and Wedding Wire.• Marketed event services by creating event collateral, promotions, and eblasts.• Cultivated local business and vendor relationships to ensure steady referrals.• Developed trade show calendar/collateral and attended shows.

• Managed website content, PPC and online promotions to increase hotel occupancy.• Developed and implemented annual media plan.• Ensured corporate branding remained consistent in all marketing efforts.• Social media liaison for Facebook, Twitter, Instagram.• Monitored online reputation management tools such as Trip Advisor.• Designed print ads, brochures, event flyers and other hotel collateral.• Collaborated with hotel management team to identify marketing priorities, develop and promote hotel specials and events.• Assisted Director of Sales with budgets, marketing plans and daily functions.

• Managed nearly 150 events each year (wedding/corporate/social) with a 2-person team to help create the exact experience they desired.• Coordinated food and beverage, accommodation and transportation for participants, facilities, catering, signage, rentals, displays, special needs requirements, printing and security for all events.• Ensured event activities met all regulations and laws, the participants satisfied and issues were resolved as they arose.• Conducted post-event evaluations, of which about 95% were happy with their events.

Now Two Oceans Digital based in Key West, this organization is the largest full-service digital marketing provider and Google Partner in Monroe County (Florida Keys)• Helped create and maintain the award-winning fla-keys.com website, which was named the best tourism website in the state by Visit Florida, the state tourism development agency.• Designed and maintained the Florida Keys Tourist Development Council as well as for major visitor events such as Fantasy Fest in Key West for local hospitality clients.• Redesigned the company’s two flagship sites, KeyWest.com and KeysNews.com• Designed and implemented effective online advertising banners using programs such as Dreamweaver, Fireworks, JavaScript and Photoshop.• In addition to the Islamorada site, maintained sites including Irish Kevin’s, and Sloppy Joe’s.• Worked with the sales department to quickly and efficiently traffic projects to completion.• Fluent in HTML, CSS, SEO, email marketing, with a working knowledge of knowledge of WordPress, jQuery, responsive design for mobile devices, Google Analytics, Illustrator, InDesign, and Adobe Creative Suite. Managed social media initiatives including Facebook, Twitter and YouTube.

• Contributed to a food and beverage team that beat budget by 22% during 2004-05.• Managed team of up to 20 employees.• Responsible for daily front of house operations, project management, budgeting, training and scheduling for outlets.• Routinely managed front of house catering for small group luncheons and dinners.• Designed, implemented and promoted highly rated food and beverage events.