Oversee marketing for the APAC region and emerging markets across all Global Tentpole Original Movies & Series, including Lord of the Rings, Coming 2 America, The Tomorrow War (Chris Pratt), Cinderella (Camila Cabello), The Wheel of Time.

Onboarded the film division and global marketing teams to the Prime Video SVOD business. Lead global marketing strategy, development and execution for Amazon Original movies and their launch on the Prime Video service. Titles managed include Academy-Award Nominated Borat Subsequent Moviefilm, My Spy (Dave Bautista), and Tom Clancy's Without Remorse.Work closely with internal global stakeholders (development, social, creative, media, PR, finance, legal, awards, partnerships, research), synergy activations with Amazon owned channels (bookstores, Wholefoods, etc.), as well as partner with filmmakers, talent, external strategy and creative agencies.

Build the Home Entertainment division for Amazon Studios.Lead the Creative and Brand Marketing efforts for all Amazon Studio Original films and acquisition films for the Domestic market, with International oversight for both the home entertainment and SVOD windows.Work hand-in-hand with Theatrical team to ensure strategy and approach for each film is synchronized & opportunities are leveraged seamlessly for all windows – theatrical, home entertainment & Prime Video.Consult with Seattle Head Office for divisional approvals, and leverage of all Amazon Owned & Operated channels. Manage external Studio partnerships (Universal, Lionsgate) for product releases.

Strategic marketing role in a start-up content distribution business for Sony Pictures Home Entertainment. Lead the marketing department with 3 direct reports.Develop and manage multiple (30+) partner relationships across both consumer and trade content deals.Oversee theatrical, home entertainment product releases and catalogue portfolios for the Domestic market (with International oversight).Create and review processes to ensure efficient, streamlined and accurate integration of partners portfolios into the overall business.

Create and drive marketing strategy for physical & digital product across New Release, TV series, and Catalogue properties while demonstrating strong strategy, negotiation, and flexibility skills as well as the ability to look at both the big picture and the micro level intricacies of international markets. Work with studio stakeholders and territories and communicate marketing strategies and plans and then ensure those films are positioned and marketed successfully for international markets. Collaborate and develop strong relationships with talent, filmmakers, functional groups across the studio, external distributors, and agencies to deliver creative plans and drive commercial success. Manage the Acquisitions business for International markets in conjunction with Sony Pictures Acquisitions. Mentored and managed the Department Marketing Co-Ordinator and a summer intern in the teaching of company processes, the business and guided for the successful creation of marketing strategies and product management for titles.

Delivered marketing campaigns for the Australian & New Zealand Markets across Home Entertainment (Physical/Digital) and the Video Games businesses.Managed New Release, TV, Catalogue titles, and Franchise (DC Comics) while utilizing organization and prioritization skills and fostering positive working relationships within the marketing team and with the functional teams to ensure work was completed efficiently.Exceeded expectations by taking on marketing responsibility for three new business lines: Digital, Video Games, and Catalogue, while being adaptable, learning new businesses, and supporting sales teams.Drove the Consumer Products, Theatrical and Home Office relationships while connecting with people, being supportive of their goals, and figuring out how to deliver together on time and in the right way. Led the project to re-build the consumer facing corporate website and successfully launched the first product information/promotional website with e-commerce functionality.Mentored 3 staff members and taught them company processes, templates, strategies for the business, the accounts and how product should be marketed resulting in their success as new marketers in the industry.

Created and delivered marketing campaigns for New Release product for the Australian market including Media, P&L management, PR/Promotions, Trade, and Product.

Managed clients’ trade and consumer facing promotional activations for clients such as Unilever, Panasonic, The Star Casino, National Rugby League, and Kellogg’s.