Amy Eichner Email & Phone Number

Oregon City, Oregon, United States

White Salmon, Washington, United States

Product Strategist offering expertise in seasonal and long term product plans and lifecycles, consumer research, factory and material sourcing, line planning, forecasting and production.

Hood River, OR

Lead the Dakine Snow business unit to align consumer and competitive insights into product strategies. Essential Functions: - Develop and lead strategy of SNOW business unit for financial, budget, resource planning - Direct manager of SNOW design and development teams- Responsible for creating a complete SNOW business unit line plan. - Work cross.

Hood River, OR

- Oversee and manage the design, development, and production process of all outerwear, mid layer, base layer apparel and gloves and snow headwear product. - Responsible for creating a merchandised apparel line from design through to delivery, including prototypes, salesman samples, and bulk production- Work with designers, suppliers, and vendors in.

Portland, OR

Strategic planning and execution of global brand marketing. Budgeting and execution of consumer and trade marketing actions through a team of creative agencies and in-house staff including Graphic Design, PR & Social Media, and Marketing Coordinators. Communicating and distributing of global brand message to global subsidiaries. Maintain critical.

Portland, Oregon Area

Executing the design and development of technical snowboard outerwear and apparel that match the aesthetic and cultural needs of Action Sport consumers. Deliver a product line that drive company sales and profits. Develop range briefs that execute the brand identity as well as achieving target margins and revenue. Responsible for and owns the product.

Portland, Oregon Area

Global Marketing Manager – Bonfire Snowboarding / Salomon Snowboards (Portland, OR) October 2003 – June 2011Strategic planning and execution of global brand marketing. Budgeting and execution of consumer and trade marketing actions through a team of creative agencies and in-house staff including Graphic Design, PR & Social Media, and Marketing.

Truckee, CA - Mt Hood, OR

Professional athlete who competed in global snowboard events such as Winter X-Games, US Open, US Grand Prix, Vans Triple Crown, Goodwill Games in halfpipe, slopestyle and snowboardcross. Participated in seasonal photo shoots for editorial and brand ad campaigns and deeply involved in each sponsor’s annual marketing strategies. Coached snowboarding to.

Associate'S Degree, Liberal Arts And Sciences/Liberal Studies

Bachelor Of Business Administration (Bba), Business, Management, Marketing, And Related Support Services