Amy Frey Email & Phone Number

Waterford Township, MI, US

Bloomfield Hills, MI

• Manage and maintain national accounts for the portfolio; consist of 17 centers
• Responsible for managing 7.5-million-dollar revenue generating budget
• Develop and implement marketing campaigns/programs annually
• Support marketing mall media inventory management software, continuous program development and champion portal administrator
• Developing relationships within the business to anticipate client perceptions, manage challenges, and reporting analytics for ongoing business opportunities
• Work closely with management and sales team to deliver maximum results on the Sponsorship programs

Twelve Oaks Mall

• Ensured all press materials, social and website content and other related media followed brand guidelines and marketing best practices
• Assisted in increasing local sponsorship revenue over 240% within 2 years
• Led large – scale promotion events, programs, and promotions
• Developed the centers social media strategic plan including goals and objectives and competitive analysis
• Responsible for onboarding and mentoring new team members

West Bloomfield

• Planned, marketed, oversaw, and executed membership and community events that promoted the chamber as a business building necessity.
• Increased new memberships by 10% and achieved above-average member retention.
• Established relationships with business leaders, municipalities, and Board of Directors.
• Prepared financials for monthly board meetings and manage annual budget