Amy Heine

Amy Heine Email and Phone Number

VP, Creative Operations at Williams Sonoma @ Williams-Sonoma, Inc.
san francisco, california, united states
Amy Heine's Location
San Francisco, California, United States, United States
Amy Heine's Contact Details
About Amy Heine

Innovative leader and creative strategist with entrepreneurial nature, proven project management skills, and wide range of experience. As a collaborative and polished leader, I know how to effectively manage operations and deliver actionable results. My dedication to building high performing teams has enabled me to consistently ensure continuous improvement and purposefully shape the evolution of culturally aligned workforces. At Williams Sonoma, I created the digital and video studio from scratch and built a high-performing, effective team. My greatest gifts are my strategic vision and ability to use my career background and structured thinking approach to solve operational problems. I’ve been gifted with an exceptional understanding of business drivers, a supernatural ability to lead teams, and a belief that the best solutions are those that are both simple and powerful. I’ve built my career around enhancing operations by forging solid relationships with vendors, internal teams, and external partners. Personable and highly skilled, I bring several years of experience to the table. My record of accomplishments spans across a diverse range of projects and environments. Through a combination of solid decision making, dedication to producing quality work, and a keen understanding of how people – whether employees, vendors, customers, or partners – impact operations, I offer a track record of managing projects and creating strategic plans that enable customer acquisition, sales growth, and overall business development.

Amy Heine's Current Company Details
Williams-Sonoma, Inc.

Williams-Sonoma, Inc.

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VP, Creative Operations at Williams Sonoma
san francisco, california, united states
Employees:
12515
Amy Heine Work Experience Details
  • Williams-Sonoma, Inc.
    Vp, Creative Operations
    Williams-Sonoma, Inc. Apr 2023 - Present
    San Francisco, California, United States
  • Williams-Sonoma, Inc.
    Director Of Photography
    Williams-Sonoma, Inc. May 2016 - Jul 2023
    San Francisco, California
    Leveraging my extensive professional experience, I’m in charge of scheduling and executing 750+ days of photography and video shoots per calendar year for two brands (Williams Sonoma & Williams Sonoma Home) across digital, print, and video channels. My job is to devise design concepts, strategies, and methodologies to create engaging visual content. I’m responsible for overseeing day-to-day operations for our in-house photo studio team consisting of five staff including photographers, retouchers, and contracted support personnel. I also manage a $8.6M photography budget.Key Achievements:♦ Facilitated collaborations with multitude of internal and external partners to better execute creative direction, enhance production workflows, and improve efficiency.♦ Effectively mentored and trained creative production and photo teams to develop unique and engaging advertising content.♦ Made key contributions towards enhancing brand growth and product footprint by spearheading production for national TV commercial in 2018.♦ Committee leader charged with decreasing product returns and replacements; initiated several photography related initiatives to enhance consumer UX that increased sales and reduced returns by $3.7M (exceeded goal by 94%).
  • Williams-Sonoma, Inc.
    Senior Photo Manager
    Williams-Sonoma, Inc. May 2012 - Apr 2016
    San Francisco, California
    As the Senior Photo Manager, I managed creative operations and production for photo shoots in conjunction with creative and art directors. It was on me to develop schedule, financing forecasts, coordinate with freelancers, and review campaign results. My main duties were to oversee projects and ensure our visual content aligned with the company’s vision. I worked closely with various groups to develop our brand image and visual content. I also negotiated freelance talent contracts and bookings.Key Achievements:♦ Created cost savings by identifying ways to streamline photography process from capture through approval resulting in 18% decrease for reshoots.♦ Streamlined photography bookings to deliver cohesive brand feel across multiple channels resulting in 20% reduction of photo redundancies.
  • Williams-Sonoma, Inc.
    Photo Manager | Senior Catalog Production Coordinator
    Williams-Sonoma, Inc. Jan 2004 - Apr 2012
    San Francisco, California
    Earlier in my career, I was directly responsible for leading multi-person teams and overseeing photo schedules and budgets. It was on me to put together daily shot lists and contingency plans while also building solid client and subcontractor relationships through accurate and timely project reporting, site meetings, regular contact, and follow up. I played a critical role in building our first in-house kitchen studio to better manage and reduce photo shoot costs. I also guided the strategic direction for photo concepts with creative and art directors, including pre-production and financing forecasts.Key Achievements:♦ Assessed talent against photography needs (food, people, lifestyle) and assigned projects accordingly resulting in 15% decrease in reshoots.♦ Increased efficiency of bid, project management and information processes by 20% through development and implementation of tracking system. ♦ Eliminated 20% of waste from late and perishable products through improved scheduling and reduction of delivery delays.
  • Wawos
    Treasurer & Board Member
    Wawos Aug 2017 - Present
    San Francisco Bay Area
    WAWOS is committed to supporting and celebrating children with Cerebral Palsy and related developmental disabilities through the application of design and technology. I am honored to be part of the conversation at WAWOS which is committed to changing the conversation around disability, breaking down barriers, and promoting inclusion. We're all working on something, what are you working on?

Amy Heine Skills

Operations Management Strategic Planning Talent Relations Budget Management Project Management Creative Strategy Production Management Team Building Studio Management Creative Ideation Contract Negotiations Digital Photography Advertising Photography Management Marketing Commercial Photography Vendor Negotiation Catalogs Creative Direction

Amy Heine Education Details

Frequently Asked Questions about Amy Heine

What company does Amy Heine work for?

Amy Heine works for Williams-Sonoma, Inc.

What is Amy Heine's role at the current company?

Amy Heine's current role is VP, Creative Operations at Williams Sonoma.

What is Amy Heine's email address?

Amy Heine's email address is ah****@****sgc.com

What schools did Amy Heine attend?

Amy Heine attended University Of Connecticut, University Of Konstanz.

What skills is Amy Heine known for?

Amy Heine has skills like Operations Management, Strategic Planning, Talent Relations, Budget Management, Project Management, Creative Strategy, Production Management, Team Building, Studio Management, Creative Ideation, Contract Negotiations, Digital Photography.

Who are Amy Heine's colleagues?

Amy Heine's colleagues are Jinny Zhang, Manny Melo, Aseem K., Phillip Gowdy, Summer Gage, Trevor Jackson, Teresa Stoker.

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