My personal blog where I share my experiences with a GI disorder called Small Intestine Bacterial Overgrowth and lead an evidence based discussion about treatment options

-Assist a registered dietitian develop research focused content for her personal blog -Identify potential blog topics by listening to the conversations in the media and online health communities. -Gather and interpret scientific literature from PubMed that are relevant to each blog topic -Develop an outline for each blog that highlights key points and scientific evidence to support our positions.

-Assist the sales organization to track and analyze key performance metrics by building reports and dashboards in Saleforce.com-Work with sales leaders to develop and modify sales territories-Search and analyze sales process breakdowns and provide counsel on how to optimize the process.

-Completed a Capstone project with SpencerHall, a consumer research and innovation consulting firm, which involved developing the marketing strategy for a new innovation service. -Conducted a marketing research project for Float Money, which involved uncovering their target customer’s perceptions through in-depth interviews and quantitative analysis.-Worked with 5 classmates to develop an eMarketing strategy plan for Move Your Hyde Yoga. -Conducted a qualitative research project for a Cincinnati start-up with a team of classmates that involved conducting 2 focus groups to explore consumer attitudes towards a new product concept.

-Guided the young company in the creation of their marketing plan-Designed all of the companies marketing materials such as brochures and business cards-Collaborated with a web designer to assist with the sister company’s website design & execution

-Created an inventory of social media that were featured on Float’s Facebook and Twitter feeds-Researched over 500 blogs to locate optimal marketing and PR opportunities. Resulted in 7 blog features that built brand awareness and created brand advocates that share in Float’s mission-Developed a deeper understanding about the capabilities of social media and blogs to build strong relationships with members and to seek out individuals with a shared mission

-Performed various grassroots marketing tasks such as delivering pocket schedules to local businesses-Gained valuable sales experience by selling kids club memberships and corporate sponsorships-Worked as an HR Manager of the Food and Beverage Department which involved scheduling,hiring and managing employees