Amy L. Email & Phone Number

London, England, United Kingdom

London

Establish overall data strategy for the fast-growing Betting platform in partnership with leading brands in the Gaming. Transform BI/Reporting unit into a revenue generating division. Provide bespoke BI/Data solutions to global partners.

Relocated abroad to support my family. Travel extensively in Asia during the break.

London

Take full ownership of EMEA data strategy for VoIP Routing and Pricing to maximize Voice Revenue. Oversees a $100+ million wholesale business generating 3~5 millions live transactions between 350+ global carriers. -Launch data-mining against all business variables. Incorporate Business Intelligence into MIS dashboard/reports.- Provide predictive solutions to provide strategy recommendation for cross-functional stakeholders.- Supervise real-time optimization on VoIP route/churn management to drive voice revenue growth - Introduce Dynamic Pricing Strategy to enable quick reactions against all market variables. Facilitate YOY achievement of 122% sales + 268% profit.- Broaden market segment to stimulate cross-selling. Sharpen campaign efficiency with flexi-bundle to drive steady business growth over 3 consecutive years.- Merge regional market intelligence to increase global synergy between subsidiaries. Modify global bidding process and eliminate internal pricing sabotage. Join regional trade commitments collaborating JP/US subsidiaries to achieve revenue maximization at group level.- Spearhead EMEA voice unite in Voice Product development as part of global ICT project. Facilitate a smooth integration into seamless streams with global counter-parts.Team has 7 members in London plus 20+ support members worldwide

London, United Kingdom

Provide business intelligence analysis on markets and supplier to strengthen strategic partnership with key players.- Market research, analysis and presentation- Establish buying strategy while leverage all business variable- Defined target data requirements, orchestrate data collection and transformation.

London, United Kingdom

Perform route-based cost analysis to evaluate optimal vendor cost. - Build Excel Template for coding analysis (Vlookup/Match/Offset)- Highlight critical market gap to recommend pricing policies. - Sharpen campaign efficiency to achieve overall cost reduction;- Safeguard data integrity and protect company from pricing vulnerability.- Build ad-hoc analytical database to support forecasting.

London, United Kingdom

Design a new relational MS-Access database for the Westminster Charity with difficulties managing business activities under a limited budget. Orchestrate Data Migration with front-end and back-end development. Project delivered better CRM solutions, Event planning with optimized budget rationing. - Coordinate cross-function user engagement. Perform business analysis to identify data needs. Produces specifications on deliverables, milestones and timeline.- Design prototype and gather sample data to validate output. - Collect data from various ‘files and table’ format. Cleanse data content and modify fields and columns. Remove ineffective records and merge similar data records.- Execute data migration with SQL procedures with roll-back capability- Develop GUI in Access form and VBA and design report layout with charts and graph visualization.- Create SQL store procedures to support user-defined data extraction. - Provide user training and documentations.- Monitor budget expenditure along entire project timeline.- Received recommendation letter from CEO of charity in recognition of satisfying solutions.

London, United Kingdom

SQL/PHP/ASP/Access Programmer freelancing under the umbrella of two IT firms (DragonPage.Net and Click Click Ltd).- Provide tailor-made IT web/database solutions: retail inventory control (Database Migration), restaurant POS system (front-end interface and back-end ASP), Real Estate CRM (Back-end PHP), online merchant web design (Back-end PHP with database design)- Manage project progress for ongoing and concurrent assignments.- Facilitate seamless integration with other programmer in joint projects- Engage in upward management to obtain cross-sales leads for new solutions.- Provide user training and documentation.