Amy Lanier Email and Phone Number

Digital Strategist and client obsessed with over 25 years in strategic marketing and management. Talented and motivated advertising professional who effectively multi-tasks and balances customer needs with company demands. Efficiently builds loyalty and long term relationships with customers, while consistently reaching sales targets. Result oriented, I think outside the box to not only achieve, but excel at any task or goal.• Marketing Strategy Development​Developed and executed innovative marketing strategies that consistently outperformed industry benchmarks.​• Digital Marketing Services​Strategically guided clients through the entire digital marketing journey, from initial consultation and strategy development, to hands-on implementation and ongoing analysis, consistently delivering tailored and measurable results that exceeded client expectations.​• Data Analytics and Insights​Leveraged advanced analytics and market research to formulate data-driven marketing strategies, optimizing customer targeting and campaign effectiveness.​• Market Research​Extensive market research to provide valuable insights into consumer behavior, industry trends, and competitive landscapes, empowering businesses to make informed decisions and gain a competitive edge.​• Brand Management​Comprehensive brand management ensuring consistent brand messaging, visual identity and customer experience.​• Cross-Functional Collaboration​Proven track record of fostering collaboration and synergy across diverse teams to drive integrated strategies and initiatives.​• A/B Testing & Optimization​Proficiently utilized A/B testing methodologies to refine marketing campaigns, consistently achieving high conversion rates and enhancing user experiences.​• Leadership/Management​Leads and motivates cross-functional teams to achieve marketing goals, fostering a culture of innovation and collaboration.