Amy Malone

Amy Malone Email and Phone Number

Vice President, Global Public Cloud Marketing @ Rackspace Technology
Texas, United States
Amy Malone's Location
Dallas-Fort Worth Metroplex, United States, United States
Amy Malone's Contact Details

Amy Malone personal email

n/a
About Amy Malone

As an Executive Marketing Leader, I am skilled in B2B marketing with a focus on revenue growth strategies. I have leveraged expertise in go-to-market initiatives and demand generation for global Fortune 500 technology organizations focused on Analytics & Engineering, Enterprise Software & SaaS Solutions, Cloud, ITO, BPO, Security, Workplace and Network. It is my passion to help organizations execute successful programs to build customer relationships, engagement and drive growth, collaborating with sales and executive stakeholders. Key Achievements Include: ✅ Headed a global C-level customer engagement program, directly impacting $2.7B in revenue and contributing to a $2.9B sales pipeline while maintaining high engagement levels virtually to match face-to-face outcomes✅ Drove Americas regional field marketing and communications, managing brand re-launch and executing campaigns, digital strategies, and events that led to influencing $1.2B in FY22 revenue, $1.19B pipeline, and $190M in leads for the $6.5B business✅ Integral in HPE Enterprise Services (ES) spin/merger with Computer Sciences Corporation (CSC) to form $25B DXC Technology, leading marcom initiatives for divestiture and integration, and establishing a new marketing operating model and processes to support the transition✅ Led a robust customer reference and advocacy program, identifying, acquiring, and fulfilling over 900 customers for potential “live” pursuit and content-based references✅ Directed targeted 1:1 Account-Based Marketing (ABM) strategies for the largest and most strategic services accounts, elevating market position, accelerating sales and driving lead generation for accounts totaling ~$6B in revenue and $69B in Total Addressable Market (TAM)✅ Enhanced brand positioning across 8 major industry segments through PR, advertising, thought leadership, and high-profile events such as the Tournament of Roses Parade, Rose Bowl, and Kentucky Derby.Contact me through this profile if you wish to connect.

Amy Malone's Current Company Details
Rackspace Technology

Rackspace Technology

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Vice President, Global Public Cloud Marketing
Texas, United States
Amy Malone Work Experience Details
  • Rackspace Technology
    Vice President, Global Public Cloud Marketing
    Rackspace Technology
    Texas, United States
  • Rackspace Technology
    Vice President, Global Public Cloud Marketing
    Rackspace Technology Jul 2024 - Present
    San Antonio, Texas, Us
  • Consulting & Development
    Marketing Consultant
    Consulting & Development Jan 2023 - May 2024
    • Led strategy and management of private events.• Participated in AI-focused webinars & training to elevate proficiency in current trends and applying AI innovations to market strategies.
  • Dxc Technology
    Director, Marketing Sales Enablement & Programs
    Dxc Technology Feb 2022 - Oct 2022
    Ashburn, Virginia, Us
    • Headed a global C-level customer engagement program, directly impacting $2.7B in FY22 revenue and contributing to a $2.9B sales pipeline while maintaining high engagement levels virtually to match face-to-face outcomes.• Oversaw global customer reference and advocacy program, identifying over 400 key customer references for pursuits, instrumental in globally deploying tools and platforms for sales efficiency.• Developed and implemented global campaign packaging and sales activation processes, significantly enhancing the consistency of campaign launches and materials alongside defining a new lead management flow and qualification criteria.• Managed a global sales enablement platform that served as the single governed repository for go-to-market content with over 1.5K assets and utilized by 28K unique users, streamlining access to critical sales information.
  • Dxc Technology
    Director, Americas Field Marketing / Customer Experience
    Dxc Technology Apr 2017 - Feb 2022
    Ashburn, Virginia, Us
    • Drove Americas (U.S., Canada, and Latin America) regional field marketing and communications, managing brand re-launch and executing campaigns, digital strategies, and events that led to directly influencing $1.2B in FY22 revenue, $1.19B pipeline, and $190M in leads for the $6.5B business.• Developed and led a comprehensive customer experience strategy across the organization, creating an analytical model to correlate customer experience KPIs with behavioral data, to enhance satisfaction and predict business outcomes.• Drove digital transformation storytelling and messaging, aligning the company’s shift towards a business-centric approach through successful pilot programs and contributing significantly to the firm’s modernization efforts.• Formulated a global strategy for Executive Briefing Centers, establishing brand guidelines and best practices.
  • Hewlett Packard Enterprise
    Director, Digital Marketing
    Hewlett Packard Enterprise Nov 2015 - Apr 2017
    Houston, Texas, Us
    • Spearheaded the mapping of the digital buyer journey for entry-level services solutions, refining the marketing mix to enhance lead generation within a global IT/technology company boasting $29B in revenue and a workforce of 60K.• Defined and Implemented an inside sales social selling framework, achieving seamless integration between sales and marketing by leveraging digital tools like LinkedIn and Sales Navigator while enhancing customer relationships and sales.• Integral in HPE Enterprise Services (ES) spin/merger with Computer Sciences Corporation (CSC) to form $25B DXC Technology, leading marcom initiatives for both divestiture and integration, and establishing a new marketing operating model and processes to support the transition.
  • Hp
    Director, Americas Field Marketing
    Hp Jul 2013 - Nov 2015
    Palo Alto, Ca, Us
    • Led the Americas (U.S., Canada, and Latin America) regional field marketing and communication for services at a $63B global technology and services company, orchestrating strategy, events, campaigns, lead generation and pursuit and partner marketing efforts.• Enhanced the campaign model to significantly influence the pipeline, influencing over $1B in sales pipeline and exceeding $500M in leads through strategic marketing initiatives and partner collaborations.• Managed and supported 161 regional and corporate events, including high-profile engagements like the Evanta CIO Summits, HP Byron Nelson Championship, Sundance Film Festival, and NASCAR races, elevating brand presence and stakeholder engagement.• Played a pivotal role in the HP Inc. and Hewlett Packard Enterprise separation, leading marketing efforts to survey and track customer sentiment and engagement during the transition and ensuring continuity and strength of customer relationships.
  • Hp
    Director, Strategic Sales Marketing
    Hp Jan 2010 - Jul 2013
    Palo Alto, Ca, Us
    • Orchestrated 1:1 Account-Based Marketing (ABM) strategies for high-value pursuits and strategic accounts, directly supporting closed contracts valued at over $2.5B and impacting relationships for accounts worth $14B in total contract value annually.• Enhanced customer and prospect engagement through executive briefing center and demonstration capabilities, resulting in tailored interactive dialogue for over 500 strategic account briefings annually.• Managed exclusive customer engagement opportunities and corporate suites at premier locations including the Dallas Cowboys and American Airlines Center, elevating the customer experience.• Led a robust customer reference and advocacy program, identifying, acquiring, and fulfilling over 900 customers for potential “live” pursuit and content-based references.
  • Hp
    Director, Account Based Marketing (Abm)
    Hp Aug 2008 - Jan 2010
    Palo Alto, Ca, Us
    • Directed targeted 1:1 Account-Based Marketing (ABM) strategies for HP's largest and most strategic accounts, elevating market position and driving lead generation for accounts totaling ~$6B in revenue and $69B in Total Addressable Market (TAM).• Partnered with sales teams to segment and target strategic accounts, collaborating on 28 key accounts and deploying specialized marketing efforts to accelerate deals valued at $68.6M.
  • Electronic Data Systems
    Director, Marketing Integration
    Electronic Data Systems Apr 2008 - Aug 2008
    West Hartford, Us
    • Spearheaded the marketing integration for HP's $14B acquisition of EDS, leading the strategic migration and sunsetting of the EDS brand within a global IT services company of 136,000 employees and $22B in revenue.
  • Electronic Data Systems
    Director, Americas & Global Industry Marketing & Communications
    Electronic Data Systems May 2005 - Apr 2008
    West Hartford, Us
    • Directed field marketing for the $10B Americas (U.S., Canada, and Latin America) business at EDS, crafting and implementing comprehensive strategies and plans that encompassed events, lead generation, partner marketing, content and media.• Enhanced brand positioning across 8 major industry segments through PR, advertising, thought leadership, and high-profile events such as the Tournament of Roses Parade, Rose Bowl, and Kentucky Derby.
  • Electronic Data Systems
    Director, Customer Relationship Management
    Electronic Data Systems Nov 2003 - May 2005
    West Hartford, Us
    • Initiated and led EDS' enterprise-wide CRM strategy, coupled with the inaugural Customer Advisory Board and Executive Sponsor Programs, to fortify customer relations and achieve a comprehensive 360° customer view by aligning data across corporate systems.• Crafted and executed a joint communications and messaging strategy for the $6.9B Navy Marine Corp Intranet account.

Amy Malone Skills

Marketing B2b Marketing Strategy Strategic Planning Leadership Program Management People Management People Development Organization Skills Communication Financial Management Experience

Amy Malone Education Details

  • East Tennessee State University
    East Tennessee State University
    Marketing

Frequently Asked Questions about Amy Malone

What company does Amy Malone work for?

Amy Malone works for Rackspace Technology

What is Amy Malone's role at the current company?

Amy Malone's current role is Vice President, Global Public Cloud Marketing.

What is Amy Malone's email address?

Amy Malone's email address is am****@****bal.net

What schools did Amy Malone attend?

Amy Malone attended East Tennessee State University.

What are some of Amy Malone's interests?

Amy Malone has interest in Social Services.

What skills is Amy Malone known for?

Amy Malone has skills like Marketing, B2b Marketing Strategy, Strategic Planning, Leadership, Program Management, People Management, People Development, Organization Skills, Communication, Financial Management Experience.

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