Amy Mills Email and Phone Number

Social Media Management - Developed and implemented digital marketing and communications plans in line with the overall marketing strategy Digital Media Content Creation - Created graphics (Canva and Adobe Illustrator) and videos (Adobe Premiere Pro) for social media and EDM platforms. Email Marketing - Created and managed B2C regular email campaigns (Klayvio). Introduced an early access sign up initiative for a campaign which achieved a 70% open rate and 85% click rate. Ambassador Program - Managed ambassadors working with Marketing Coordinator to create monthly content briefs and reviewed content and contracts.Campaign management - localised international digital marketing campaigns and oversaw end to end execution and reporting.Activations - Introduced new activations to increase brand recognition.

Social Media Management - Created and implemented strategies to drive traffic from the web and social media to the website to increase customer database. Produced all elements of social media strategy and copywriting. (Facebook and Instagram)Event Coordination and Support - Created and updated landing pages (WordPress), booklets (Adobe) and social media channels to promote live and digital events. Newsletter and Email Campaigns - Assisted newsletter creation and contributed to campaigns (MailChimp)

Demonstrated strong leadership overseeing teams of 10-17 in a dynamic environment, fostering high morale and customer satisfaction. Thrived under pressure, adeptly solving problems while managing time and resources efficiently. Provided comprehensive training to new team members on corporate processes. Relayed management communications to the team, promoting constructive dialogue and cohesion. Utilised leadership and organisational skills to effectively steer teams towards surpassing key performance indicators, ensuring consistent productivity and goal attainment.

Formulated the social media communications strategy to increase audience reach and engagement across all digital platforms based on the analysis of previous content. Curated social media platform specific content optimised for engagement.