Amy Olson Email & Phone Number

Madison, Wisconsin, United States

Former title: Strategy, Planning & Enablement ManagerManage a high-performing team of 12+ Scrum Masters, ensuring the successful implementation of agile methodologies through effective coaching and development. Advocate continued advancement of Scrum practices and agile methodologies, including the facilitation of an agile metrics strategy and agile maturity model. Facilitated execution of a new IT estimation process to align, streamline and increase precision in IT budget and resourcing processes.

Guided the Data Science Research team’s strategic planning for internal and external research efforts. Initiated program operations with the AmFam Data Science Institute (AFDSI) at UW Madison; managed the $10M fund and onboarded 16 research projects within 9 months. Built streamlined AFDSI processes, while working closely with Sourcing and Legal teams to negotiate contracts and protect intellectual property. Presented research program updates to the Senior Leadership Team (SLT) and CFO, focusing on business value and continuous improvement opportunities. Structured Jira, Confluence and MS Teams tools for the Research team to enable collaboration and promote an Agile product mindset. Developed a value-driven intake process to prioritize Digital Transformation Office initiatives and provide cross departmental transparency. Led the 3-day Enterprise Data Conference with 20 presentations and 9 workshops; 500+ virtual participants attended.

Madison, Wisconsin, United States

Led complex cross-divisional/enterprise programs with an emphasis on business case and strategy development; California Consumer Privacy Act (CCPA) program included 50+ divisional leads across 10 operating companies. Presented concise program information to AmFam senior leadership. Guided customer focused prioritization discussions, ensuring the work being performed provides customer value. Leveraged numerous collaboration tools to drive success.; established agile project strategies and coached resources to create a high-functioning Life Direct team. Created visual workflows to promote consistent processes and maximize team efficiencies. Promoted flexibility and adaptability by embracing LEAN methodologies.

Madison, Wisconsin Area

Led customer journey mapping efforts, including strategy, project management, implementation and evaluation. Uncovered customer insights and pain points through qualitative and quantitative research; Used insights to build corporate improvement strategies. Collaborated with cross-functional teams, turning insights into actionable customer experience improvement roadmaps. Participated in strategic initiatives, using customer data to influence project planning and prioritize enhancements; Was a member of the Digital Mobile Strategic Initiative (DMSI) executive steering committee. Analyzed internal data to identify customer based metrics and create business cases to implement enhancements. Partnered with the LEAN team to identify customer-driven process improvement opportunities.

Madison, Wisconsin, United States

Managed complex projects with multiple interdependencies within the Life Company; Led the redesign of the Whole Life product suite. Created detailed project plans, while establishing the project schedule and mapping the critical path to success. Communicated project status, risks, and issues to sponsors, stakeholders, and the Life Leadership Team, maintaining full accountability for all project activities. Directed a team of 35+ cross-divisional resources, using influence and tactical leadership to leverage results. Implemented organizational change management techniques to overcome obstacles and adversity within the team, transitioning skeptics to advocates. Created visual workflows to promote consistent process methodologies, maximize team effectiveness, and produce efficiencies. Maintained the project scope by baselining deliverables and implementing a formalized change request process.

Madison, Wi

Accountable for all strategic, operational and technical elements of the Identit-e online eligibility verification business. Formulated annual company budgets and manage profit and loss accounts. Executed technical projects with primary focus on the Identit-e 2.0 application redevelopment. Managed client relationships while understanding the changing needs of their business and proactively identifying solutions. Led new client recruitment efforts by performing site demonstrations, creating written proposals, negotiating contracts and executing launch plans. Directed business development activities to encourage corporate growth and increase competitive advantage. Responsible for the Customer Service Supervisor and team of 8 CSR’s with focus on increasing efficiencies, standardizing methods, and producing measurable goals. Established agile labor forecasting methods to accommodate variable transaction volumes and ensure client service level agreements are met. Conducted research projects to grow the institutional database and increase verification automation.

Madison, Wi

Responsible for all aspects of inventory management such as product selection, forecasting, purchasing, and overstock/risk management for upwards of $17 million in revenue, 1500 SKUS, and 30 vendors. Developed and executed strategic sales and marketing plans for large vendor opportunities in the education market. Leveraged relationships with strategic manufacturers to negotiate exclusive distributor programs and pricing. Provided regular strategy updates to executive level management, while working with sales, marketing, customer service, and IT departments, to execute supporting tactics. Prepared and presented product solutions to strategic customers, identifying opportunities for market sales growth. Directed corporate initiatives, involving multiple departments, with a high level of accountability; Verified project objectives, timelines, and budget are met throughout the process. Researched product category and technology market trends, incorporating trends into long term corporate strategies. Collaborated with marketing staff to produce marketing publications, create web content, and execute trade show participation. Created visual merchandising planograms resulting in increased product placement with key retailers.

Madison, Wisconsin, United States

Proactively worked with manufacturer partners to place purchase orders and gather shipping information, supporting customer inventory needs. Transformed the purchase order format to improve manufacturer communications, order accuracy, and proficiency when placing orders. Formalized procedures for the Merchandising department and led staff trainings. Set up products while standardizing information seen in catalogs, websites, and purchase orders. Proactively gained a vast knowledge of the ERP system, becoming a departmental resource for order, sales, and inventory information. Created and analyzed Excel sales and inventory data to support the Merchandising & Marketing Coordinators. Supported core marketing publications through copy editing and proofing for accuracy.

Madison, Wisconsin Area

Supported 50 members of the commercial sales team including executives, management, and account managers working remotely. Planned and executed professional meetings for up to 70 staff and customers. Oversaw the schedule and development of the “Eldon Office Challenge” marketing initiative. Utilized sales force feedback to compile reports detailing the efforts of the Challenge to fine-tune the program’s functionality. Prepared informational binders, PowerPoint presentations, and procedure manuals for sales representatives and customers. Utilized Oracle and Excel to collect and manipulate monthly sales reporting. Coordinated efforts with marketing, accounting, and finance departments to ensure the proficiency of the sales department.