• Orchestrate content creation, production, and posting across diverse platforms (Facebook, Twitter, Instagram, TikTok, YouTube, Google, LinkedIn, OpenTable).• Manage day-to-day social media presence, including copywriting, visual content creation, and community engagement for restaurant properties and Chef JJ brands.• Ensure prompt resolution of guest feedback and complaints in collaboration with restaurant operations.• Lead the development of effective paid media campaigns with targeted audience selection.• Own the social calendar, aligning programming with product launches, campaigns, and promotions.• Utilize analytics to measure social media effectiveness, providing recommendations for future initiatives.• Actively participate in ideation, development, and execution of marketing campaigns.• Integrate new social media methods into the company's marketing culture.• Monitor competitors' social media activities.• Support various marketing efforts as assigned.

• Creation and execution of all email campaigns through Retention Science• Increased sales by implementing A/B tested marketing campaigns, resulting in improved conversion rates and customer engagement.• Conducted comprehensive market research to identify target market segments, market conditions, customer behavior, emerging trends, and competitive analysis.• Managed social media channels and content, successfully growing the user following to over 90,000 users.• Oversaw influencer partnerships and coordinated dual brand giveaways, leveraging interactive content to drive engagement.• Managed advertisements and ensured exceptional customer service for accommodating customer needs.• Conducted research and produced relevant blog articles, incorporating SEO keywords to enhance online visibility and organic traffic.• Designed and deployed marketing and branding materials, such as product bottles, multipack boxes, website assets, and engaging landing page designs.• Led the creation and management of text messaging campaigns through Attentive Mobile, utilizing targeted messaging to enhance customer communication and retention.

• Advertise and represent the company • Engage with students and faculty• Gain new customers• Use social media to obtain exposure

• Design various marketing tools such as, brochures, web buttons, instruction sheets, convention booths, article templates• Create and manage social media, Twitter and Facebook• Support the Marketing, Communication team• Series branding in the form of article templates, mood boards, and graphics for Women in Science and Science in Action