Amy Franz Thomas Email & Phone Number

West Chester, Pennsylvania, United States

Philadelphia, Pennsylvania, United States

• thecatcollaborative.orgThe Cat Collaborative is a 501(c)(3) non-profit organization devoted to helping homeless cats in Philadelphia by providing free TNR appointments and vaccinations.
• Craft UX research that addresses organizational priorities while advocating for the needs of users
• Assess user behavior using qualitative research to inform project strategy and design deliverables
• Work with Executive Director and other internal stakeholders to align content with business objectives, market positioning, brand identity, and vision

Germany

• honestdog.deHonestDog is an online B2C marketplace for pet adoption.
• Redesigned the onboarding process with a design team to increase user retention and implement monetization efforts
• Crafted design artifacts such as user flows, sketches, wireframes, and interactive prototypes
• Performed multi-method research including discovery interviews, secondary research, and usability testing to inform an iterative design process
• Presented design decisions to stakeholdersSkills: User experience design, user interface design, user research and interviewing, design systems, competitive analysis, design audit, information architecture, sketching.

Philadelphia, Pennsylvania, United States

• The Philly Home Girls team at Elfant Wissahickon Realtors is a boutique real estate firm dedicated to educating clients and providing simple, stress-free transactions.Real estate is the highest form of user (customer).
• Conducted UX/CX research to improve real estate transactions and experiences
• Performed over 100 user interviews
• Analyzed market trends and industry landscape to strategeize unique and impactful points of view
• Produced over $8MM in home sales and rental deals
• Acted as fiduciary and negotiated in clients’ best interest

South Hackensack, NJ

• Ethnic Technologies is a B2B predictive data and marketing software company serving Fortune 500 companies and non-profits across financial, healthcare, gaming sectors, and more.Product & Build
• Ideated, designed, and improved data-driven products by formulating and answering research questions and manipulating data for analysis
• Collaborated with backend developers using agile methodology to prototype, write pseudo code, test, analyze, and refine product functionality
• Supported product release cycles, including re-release of flagship product, delivered on-time and with 100% success rateDesign & Content Strategy
• Launched a revitalized company website on a project budget of $0; included wireframes, visual design, UI elements, prototypes, and UX writing
• Led content strategy initiatives such as resurrecting company blog, developing a design system, evaluating website analytics, and revamped marketing materials and internal processes documentsResearch & Data Analytics

• Yingwenming.com is a name consulting business that assists Chinese individuals in choosing the most fitting English names for themselves or their children.
• Co-authored an e-book tailored to a Chinese audience about how to strategically choose an English name that exudes respect in English-speaking countries and reflects the wearer's individuality
• Followed name trends
• Studied the history and evolution of names
• Wrote blog posts about English names

Philadelphia, PA

• Nonprofit organization devoted to improving individuals' livelihood by creating smarter ways to access essential benefits and services.
• Conducted usability tests on internal application, Compass, and reported usability issues and bugs to developers
• Educated the English and Spanish speaking populations across three states about numerous public benefits and assisted them in navigating the application process, resolving any obstacles they encountered along the way
• Analyzed documents to ensure successful enrollment quickly and efficiently and discussed with clients highly confidential information; promoted access to public benefits to all demographics
• Integrated new hires to the work culture, trained how to utilize internal and external software and wrote evaluations throughout the new hires' training to document progress; displayed interpersonal and leadership.

Philadelphia, PA

• Demonstrated poise working in a fast-paced, high volume environment that requires quick thinking and excellent problem solving skills
• Displayed multitasking abilities by performing administrative tasks while simultaneously interacting with guests in a warm and welcoming manner
• Maintained excellent relationships with co-workers and guests to ensure a smooth work environment in a fast-moving setting

Philadelphia, PA

• Conducted various methods of outreach about local happenings including going door-to-door, attending events and using social media as a communication platform
• Coordinated volunteers and corresponded with local businesses to prepare for neighborhood events and strengthen community ties
• Created flyers to promote upcoming programs and events as well as composed blog articles focusing primarily sustainability and beautification throughout North Philadelphia's communities

Philadelphia, PA

• Provided core services to elementary school students of the Latino immigrant community of South Philadelphia with goals of integrating students into social and academic environments through tutoring and mentoring.
• Assisted in integrating students of the Latino immigrant community to the academic and social environments
• Committed to mentoring students on a weekly basis and built rapport with families by reporting the progress of student’s work
• Promoted health and wellness through educational activities and presentations

Certificate, Ui/Ux Design

Bachelor Of Arts (B.A.), Linguistics; Spanish

Activities and Societies: InMotion Dance Ensemble

Spanish Language And Literature