Amy Wait Email & Phone Number

Boca Raton, Fl, Us

Project Management:•Project managed 40+ assignments at a time and created/monitored the schedules and deadlines of writers, copyeditors, proofreaders, graphic designers and web developers.•Collaborated with cross-functional teams to identify project objectives, goals and timelines.•Adhered to project milestones and deliverables by monitoring progress and providing guidance to team members.•Supplied regular project status updates to key players. •Identified and mitigated potential risks and developed contingency plans. •Managed project progress against plans and made strategic adjustments as necessary. •Oversaw projects from kickoff through execution to ensure successful delivery.•Developed and fostered strong relationships with stakeholders, internal teams and external vendors.•Reviewed all materials to make sure project deliverables met quality standards. •Continuously improved project management processes and practices to drive operational and creative excellence.•Served as the interdepartmental liaison and effectively managed communication between client’s 50-person staff.Marketing:•Provided business owners with customized marketing plans tailored to their company’s unique goals.•Participated in strategy, brainstorming and planning meetings with C-Suite executives, and provided valuable marketing insights and ideas.•Facilitated the content and design development of numerous websites.•Reviewed brand materials to streamline messaging to ensure holistic marketing campaigns.•Meticulously edited and updated copy to strengthen and ultimately boost sales.•Wrote order devices, webpages, landing pages, ads, promotional emails, social media content, etc.•Reviewed and reported on product attrition rates and developed plans to increase buyer retention.•Audited website copy and prepared detailed reports on ways to improve user experience.•Coordinated production of dozens of video interviews and worked with technical team on fulfillment.

•Oversaw entire production process of all campaign materials, including the assignment and management of writers, copy reviewers, proofreaders, graphic designers and web developers.•Fulfillment of all campaign elements, including but not limited to dedicated emails, news items, advertisements, catalog pages, sales letters, order devices, landing pages, hotlist webinars, and social media efforts.•Managed production of event materials and videos for multiple 450-person events.•Strategic development and implementation of 10+ marketing campaigns per month.•Reported on each campaign’s quantitative and qualitative results and provided detailed analysis on immediate and projected revenue, email statistics, and retention and attrition rates.•Ongoing idea formulation of additional revenue-generating opportunities, such as file segmentation, targeted and location-based mailings, one-click upsells and product add-ons.•Responsible for setting up, segmenting and scheduling each campaign’s 10+ dedicated emails.•Planned, assigned and dispatched editorial content for company’s daily newsletter as well as four additional membership- and product-specific weekly newsletters.•Worked with the training team to develop valuable bonus materials to enhance product experience.•Drafted sales emails, landing pages, indoctrination series, catalog pages, order devices and news items.•Participated in copy review and critique sessions and made suggestions to strengthen messaging.

Greater New York City Area

•Supported the Customer Relationship Team and sales directors with ongoing ad-hoc marketing and sales support. This included the development of advertising campaign elements and timelines, creation of marketing materials, and continuous fulfillment and implementation of the currency services marketing strategy.•Worked as an integral member of the marketing team on various projects including planning two managers’ conferences, participation in global calls, proposal preparation, research and social media.•Development of menu boards, posters, counter cards and leaflets for 250 retail stores.•Developed all marketing materials for the outsourcing team from both a B2B and B2C perspective.•Managed “FX Specialist,” a program for partners that provided training and ongoing updates regarding the foreign exchange industry. Drafted training materials, managed promotions and increased membership by 40%.•Developed, implemented and tracked partner promotions for 3,300 participants.•Planned four outsourcing tradeshows, including the creation and administration of marketing materials, booth design, collateral, incentives and contests. Designed pre-convention postcards and sent to 1,000 attendees.•Composed and designed partner newsletters with content regarding international travel updates, currency trends and global news. Dispatched two per month to 900 recipients.•Wrote and designed weekly company newsletter with operational, business and personnel updates.•Communicated with graphic designers daily to discuss the design elements of marketing materials.•Analyzed and reported on marketing successes including quantitative and qualitative feedback. Directors used this information to determine retail sales thresholds and design upcoming campaigns and marketing materials.•Created seven RFPs. Collected and edited content, and was responsible for the design and successful completion of each RFP.•Assisted the Director of PR with drafting, creating and editing press releases.

Bachelor Of Arts, Advertising, Public Relations, Spanish

Activities and Societies: Student Government Association, Alpha Epsilon Phi

Spanish Language And Culture