Amy Waldon

Amy Waldon Email and Phone Number

Web, UX & Content Strategy | Product Management | UI/UX Research @ Yoodle
kansas city, missouri, united states
Amy Waldon's Location
Kansas City, Missouri, United States, United States
Amy Waldon's Contact Details

Amy Waldon personal email

n/a
About Amy Waldon

As a natural, and avid, problem-solver I love bringing visions to life through thoughtful planning, research, and strategy. With 7 years of experience in Brand Marketing and Digital Strategy, I’ve helped clients discover their user’s goals while creating data-driven web strategies to yield effective results. When I'm not working, you can find me exploring a state park or camping with my family. There's no WiFi in nature, but you might find a better connection!+ I am highly motivated by challenge and doing the right thing for customers' needs. I care deeply about how my actions impact others which makes me a perfect teammate and steward for clients’ brands. + Experienced in Website Information Architecture, Usability Testing, Website Strategy, Seach Engine Optimization, Brand Strategy, and Market Research allows me to thrive in any agency. + Expertise in Multi-tasking, Organization, Product/Project Management, Third Party Vendor Communications, and Client Relationship Building.+ Practiced and always learning in the areas of current Marketing Strategy Trends, Email Marketing, User Experience, Account-Based Marketing Research, and more.+ Website UX platform experience: Figma and Figjam, Adobe XD, Miro, FlowMapp - Sitemap, User Flow, Personas, Customer Journey Mapping.+ Usability/User Experience Testing: OptimalWorkshop+ Web CMS Experience: OmniUpdate - ModernCampus, Drupal+ Front & Backend Web Development Experience: WordPress, Divi Theme Builder/custom CSS, Shopify, Squarespace, Flywheels Hosting+ Practiced in Google Analytics UA and GA4, Google My Business, Google Workspace G-Suite+ Facebook for Business, Facebook Ads Manager, LinkedIn for Business, Instagram Insights+ Analytics Platforms: Oviond, Google Data Studio, SEMRush, SERanking, Buzz Sumo, Fanpage Karma

Amy Waldon's Current Company Details
Yoodle

Yoodle

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Web, UX & Content Strategy | Product Management | UI/UX Research
kansas city, missouri, united states
Website:
yoodlecorp.com
Employees:
13
Amy Waldon Work Experience Details
  • Yoodle
    Associate Strategy Director
    Yoodle Feb 2024 - Present
    - Lead Strategy Focus Groups and Discovery Sessions with key stakeholders- Coordinate and Lead New Project Kick-offs to set expectations and get projects started on next steps- Conduct UX Research- Identify and create user personas and task user flows- Develop Content Planning Strategies, Sitemaps, and Taxonomies for new Website Information Architecture- Plan and create Usability Testing activities along- Curate surveys for collecting insights from various stakeholder groups based on persona- Draft communication samples and help strategize with clients about distribution initiatives and incentives- Set, socialize, and track goals for project success and communicate and strategize with Directors- Request tracking to capture, prioritize, and assign requests for new work- Work closely with Directors for expectation-setting and follow-ups with internal teams or external partners on shared work or project- Manage tracking and addressing product bugs with developers and clients through QA testing and UA testing methods- Monitor, report, and share status with clients on strategies and deliverables in progress, roadblocked, or completed- Manage communication and activities related to launching new websites- Share knowledge, documents, or other reference materials with internal teams and external partners and clients- Collaborate and communicate with external partners on shared work or projects- Manage customer feedback and escalations with internal teams- Proof and review work, share feedback, initiate or delegate revisions as necessary
  • Yoodle
    Ux Manager + Strategist
    Yoodle Apr 2022 - Mar 2024
    Kansas City, Missouri, United States
    - Managed and created web product development processes within agency, including drafting and articulating product functional requirements across various teams- Monitored and reported on workflows or processes to develop efficiencies- Trained and Onboarded new team members and provided with reference materials for company success
- Conduct brand research and competitive analysis using online analytics platforms and surveying tools- Coordinate user-focused discovery sessions with clients and focus groups- Create website sitemaps and Information Architecture that represents both the brand's and consumer's needs (Flowmapp, Figma, Miro)- Perform and distribute User Experience Testing (OptimalWorkshop)- Curate Conversion Paths, User Flows and Personas- Manage collection and implementation of content into websites- Develop Brand Strategy: SWOT, Market Analysis, Content Frequency, etc.- Content management and loading in various CMS systems (WordPress, ModernCampus OmniUpdate, Drupal, Shopify)
  • Yoodle
    Content Marketing Specialist
    Yoodle Nov 2019 - Apr 2022
    Kansas City, Missouri Area
    - Create website sitemap architecture in Flowmapp- Manage collection and implementation of content into websites.- Develop Brand Strategy: SWOT, Market Analysis, Content Frequency, etc.- Launch websites: point DNS, work in GoDaddy, WordPress, Google Domains, etc. - Set up Google Analytics Properties, Goals, etc.- Compose and construct Email Marketing templates in Email Marketing Platforms such as Mailchimp, Constant Contact, etc.- Conduct brand research and competitive analysis using online resources and tools. - Create, curate, manage, and publish relevant, original content for organic social media channels.- Experience planning content in Plann, DIVVY, and other editorial calendar formats.- Engage with users on social media channels by responding to messages, comments, and liking and following other pages/accounts.- Track and analyze social media and website metrics with Oviond and Google Analytics- Compose and maintain blogs, using best practices for SEO for organic growth. Samples of copy available upon request. - Create and run Facebook Campaigns and Boosted posts on Facebook and Instagram- Connect Facebook and Instagram integrations for third-party platforms - Maintain agency Facebook Business Manager, add users, pages, connections, etc.- Research, write, edit, proofread and manage agency content. Samples of copy and social media feed postings available upon request. - Develop and execute social media advertising campaigns. - Curate content marketing strategies that increase awareness, engagement, and drive website traffic for client brands. - Account Management: liaison between client and team members to reach deadlines on projects, client communication, extensive scheduling and calendar management, led virtual and in person meetings, created agendas, etc.
  • Amy Waldon Events
    Lead Planner
    Amy Waldon Events Jun 2017 - Oct 2020
    Kansas City, Missouri Area
    - Planning, coordinating, and designing events and celebrations for clients in the Kansas City area.- Create custom day-of event timelines, checklists, etc.- Organizing details of events while providing vendor recommendations. - Strong and frequent communication with prospective clients, caterers, and vendors.- Developing social media platforms and networking with vendors and other industry professionals.- Events portfolio available upon request.
  • Marquee Selections
    Marketing & Sales Coordinator
    Marquee Selections Aug 2017 - Nov 2019
    - Maintain WordPress Website and SEO- Blog Writing and Copywriting- Content creation and Social Media management- Coordinating, organizing, and designing themes for events including celebrations, corporate events, trade-shows, wine tastings, and dinners, etc.- Scheduling meetings and coordinating hotel accommodations, transportation, and events for international wine producers.- Strong and frequent communications with prospective clients and various vendors.- Coordinating sales, import, and distribution logistics.- Account management, wine merchandising, and creating promotional material for wine-related events.
  • Sun Life Financial
    Edx Client Services Specialist
    Sun Life Financial Nov 2014 - Aug 2017
    - Technical Support of Benefit Software and Online Benefits Portal- Data Updates of weekly electronic data feeds- Account Management - Provided excellent customer service by listening to client concerns and efficiently resolving issues within strict deadlines. - Accurately processed changes and employee benefit enrollments by utilizing problem solving skills in fast-paced situations.- Frequent communications with clients via phone calls and emails.- Actively multitasked by utilizing multiple computer applications and internet browsers to process employee benefit changes for businesses.
  • Citizens Bank & Trust
    Events & Financial Services Coordinator
    Citizens Bank & Trust May 2013 - Nov 2014
    - Strategy Development for Business Development and Account Sales at Branch- Planned and organized monthly customer appreciation events, for clients- Created and designed concepts for events within a specific budget.- Sold and opened new personal business accounts while upholding bank policies. - Bank Teller and vault management.
  • Best Buy
    Digital Technology Specialist
    Best Buy 2010 - 2013
    Assisted customers and educated them about cameras/camcorders and mp3 devices. Sold high-end electronics, accessories and service plans. Sales communications with various vendors such as Nikon, Canon, Sony, Skullcandy, and more.
  • Panera Bread
    Barista
    Panera Bread 2008 - 2010
    Mixed and served hand-crafted lattes, cappuccinos, smoothies, and etc. in a timely manner. Performed duties: Opening and Closing Duties, Bakery Setup, Gift Card sales, Call-In Orders, Greeted Customers, Cashier, and etc.

Amy Waldon Skills

Customer Service Event Planning Sales Microsoft Office Social Media Microsoft Excel Marketing Event Planning Advertising Project Planning Microsoft Word Event Management Coaching Corporate Events Leadership Management Public Speaking Strategic Planning Team Building Time Management Training Adobe Illustrator Windows 7 Powerpoint Custom Facebook Pages Kofax Xerox Printers Content Development Digital Marketing Marketing Strategy Promotional Marketing Social Media Marketing Marketing Material Creation Customer Relationship Management Aisle Planner Travel Arrangements Logistic Support Skilled Multi Tasker Web Content Writing Wordpress Mailchimp Email Newsletter Design Content Strategy Squarespace Email Marketing Customer Support

Amy Waldon Education Details

Frequently Asked Questions about Amy Waldon

What company does Amy Waldon work for?

Amy Waldon works for Yoodle

What is Amy Waldon's role at the current company?

Amy Waldon's current role is Web, UX & Content Strategy | Product Management | UI/UX Research.

What is Amy Waldon's email address?

Amy Waldon's email address is am****@****dle.com

What schools did Amy Waldon attend?

Amy Waldon attended Park University, University Of Missouri-Kansas City, Metropolitan Community College-Maple Woods, Platte County High School.

What skills is Amy Waldon known for?

Amy Waldon has skills like Customer Service, Event Planning, Sales, Microsoft Office, Social Media, Microsoft Excel, Marketing Event Planning, Advertising, Project Planning, Microsoft Word, Event Management, Coaching.

Who are Amy Waldon's colleagues?

Amy Waldon's colleagues are Jared Harrison, Holydre Jensen, Vivek Karingula, Arlaysha Osborn, Nelly Corkill, Nikky Mccormick, Taylor King.

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