Amy Abt Email & Phone Number

Minneapolis, Minnesota, United States

Canary Group offers marketing, strategy and fractional CMO services for B2B businesses in growth mode. We help clients develop marketing programs, sales enablement strategies and brand building opportunities that drive sales and support business objectives. We work with clients in the investment, real estate development, renewables, manufacturing and social impact verticals.

Providing fractional CMO services, including a rebrand and website strategy, marketing and sales enablement strategy, and business planning support to this regional B2B and B2C services-based business.Arrow Group delivers state-of-the-art solutions across solar, electrical, smart home and business networking, security, and pool and spa.

Providing fractional CMO services, including marketing strategy and business planning support, content marketing and social media strategy, and branding for this B2B musical drum shell manufacturer. Nordic Shells is the world's premier drum shell manufacturer, providing raw drum shells that are now played by the world's top artists, including the drummers for Taylor Swift, Adele, Bruce Springsteen, Carlos Santana, and more.

Minneapolis, Minnesota, United States

Helped this multi-billion-dollar company establish a new initiative called The Agency, Mortenson’s first in-house marketing agency.• Worked with leadership and business development teams to create marketing strategies that build brand awareness in markets, spur customer conversations and position team members as thought leaders and resources• Developed year-long marketing and editorial calendars to organize and align all marketing efforts, drive engagement with prospects and support sales efforts• Developed and managed implementation of marketing campaigns spanning thought-leadership articles, landing pages, professional organization panels and speaking engagements, eblasts, case studies, videos, graphics and social• Implemented marketing processes (SOPs), best practices and templates• Vetted, hired and trained new marketing, copywriting, video and graphic design talent• Launched company-wide monthly marketing skills training

Revel is a content and design agency supporting consumer lifestyle brands around the world. From marketing strategies and editorial planning to brand management and storytelling, we produce work that moves the needle and supports your long-term business objectives.

Minneapolis, Minnesota, United States

Ma Jolie Society is a digital space offering curated life and style for the sophisticated femme. We work with brands to craft visually stunning assets, content and photography that establishes and nurtures engagement between brands and consumers.

Created, curated and integrated strategic content across multiple channels for clients in the food, wine and agriculture industries. Spearheaded a variety of award-winning PR and social media campaigns, earning national coverage from outlets such as the Washington Post, Woman’s Day and Relish Magazine.Client list included:Cotton IncorporatedDomaine SereneNational Watermelon Promotion BoardSaint Croix VineyardsSouthern Peanut GrowersU.S. Apple Association

Developed and executed strategic communications plan, creating content for social media, website, enewsletters, press releases and other promotional materials. Coordinated various wine, tourism and entertainment events, private VIP engagements, and restaurant wine dinners to strengthen the brand within the regional marketplace.