Amy is a brand partnerships professional with 12 years experience in brand building & business development. She specializes in connecting Fortune 500 brands with celebrities, innovators & entities to create newsworthy marketing campaigns that drive the cultural conversation — always taking the strategic business goals of all parties into account.She has worked for globally recognized companies across fashion, music and entertainment like Roc Nation and NEXT, in addition to bold-faced names such as Alicia Keys, Mariah Carey, Lil Uzi Vert, Normani, Anitta, The Jonas Brothers & Kevin Hart + The Made in America Music Festival, The Grammy Brunch, LadyLand Festival, and more. Example partners include Bose, L’Oréal Paris, Urban Decay, Liquid Death, Nike, Adidas, H&M, Grey Goose, Motorola, Hennessy Paradis, Cadillac and more. Amy started her agency, Front of House, in 2023 to provide personalized brand strategy & strategic partnerships services for talent, innovators & entities. Front of House builds and backs the brands of those that are moving culture and value style, creative direction, innovation and inclusivity.---*Proven track record of securing numerous 6 and 7 figure deals between Fortune 500 companies and top talent & properties. Skilled in brokering mutually-beneficial partnerships across events, tours, advertising campaigns, design collaborations, music video integrations, personal appearances, branded performances, original content & social media. *Jack of all trades for partnerships that ring cash registers for brands. I've worked on commercial opportunities of all shapes & sizes and held roles as a talent agent, sponsorships specialist & brand agency side. *Expert in effectively working with A-list celebrities to emerging talent + VIP and large scale consumer-facing events.*Expansive network across most brand categories including decision makers at brands, top PR, advertising & influencer agencies, casting directors and media companies.*Deep understanding of how to develop creative integrated marketing programs with a brand's goals and KPI's in mind.*Skilled communicator & expert account manager able to architect & orchestrate complex programs from beginning to end.