Amy Brack-Bennett
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Amy Brack-Bennett Email & Phone Number

Strategic & Commercial Senior Leader | Customer Experience | Digital Transformation | Marketing & Retention Strategy | Partnerships & Loyalty | Directing teams and projects within a Scaled Agile Framework at Westpac Group
Location: Greater Sydney Area, Australia 7 work roles 2 schools
1 work email found @westpac.com.au LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Work email a****@westpac.com.au
LinkedIn Profile matched
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Current company
Role
Strategic & Commercial Senior Leader | Customer Experience | Digital Transformation | Marketing & Retention Strategy | Partnerships & Loyalty | Directing teams and projects within a Scaled Agile Framework
Location
Greater Sydney Area, Australia
Company size

Who is Amy Brack-Bennett? Overview

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Quick answer

Amy Brack-Bennett is listed as Strategic & Commercial Senior Leader | Customer Experience | Digital Transformation | Marketing & Retention Strategy | Partnerships & Loyalty | Directing teams and projects within a Scaled Agile Framework at Westpac Group, a with 29965 employees, based in Greater Sydney Area, Australia. AeroLeads shows a work email signal at westpac.com.au and a matched LinkedIn profile for Amy Brack-Bennett.

Amy Brack-Bennett previously worked as Head of Customer Acquisition and Lifecycle, Mortgages at Westpac Group and Home Ownership Tribe Lead at Westpac Group. Amy Brack-Bennett holds Bachelor'S Degree, Marketing from University Of Technology Sydney.

Company email context

Email format at Westpac Group

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*@westpac.com.au
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AeroLeads found 1 current-domain work email signal for Amy Brack-Bennett. Compare company email patterns before reaching out.

Profile bio

About Amy Brack-Bennett

A Senior Executive with over 20 years of experience leading marketing, digital, product, customer experience and loyalty teams in the financial services sector. Proven track record in strategic and commercial leadership, adept at driving business growth while prioritising customer-first solutions. Demonstrated expertise in optimising customer journeys, utilising insights to foster lasting relationships and improve brand loyalty. Excels in scaled agile leadership, fostering collaboration and alignment across teams to drive efficiency and innovation. Proficient in driving digital transformation initiatives, leveraging technology to navigate industry changes and deliver impactful results. An empathetic leader known for cultivating a positive work culture, inspiring and empowering teams to solve complex business problems and drive exceptional customer solutions.Areas of expertise: marketing & digital strategy, digital acquisition, campaign management, digital ecosystems, P&L management, digital optimisation and transformation, customer journeys, contract negotiation, lifecycle management, deepening customer relationships, loyalty and retention, stakeholder management, agile ways of working

Listed skills include Banking, Sponsorship, Loyalty Programs, Brand Marketing, and 11 others.

Current workplace

Amy Brack-Bennett's current company

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Westpac Group
Westpac Group
Strategic & Commercial Senior Leader | Customer Experience | Digital Transformation | Marketing & Retention Strategy | Partnerships & Loyalty | Directing teams and projects within a Scaled Agile Framework
sydney, new south wales, australia
Website
Employees
29965
AeroLeads page
7 roles

Amy Brack-Bennett work experience

A career timeline built from the work history available for this profile.

Head Of Customer Acquisition And Lifecycle, Mortgages

Current

Sydney, New South Wales, Australia

Responsible for Mortgage growth outcomes, customer experience and digital transformation across Westpac Group brands. Focused on digital ecosystem performance and process automation to drive customer growth and tenure. Lead a scaled agile team spanning marketing, digital, product, technology, data & analytics

Jun 2022 - Present

Home Ownership Tribe Lead

Sydney, Australia

Responsible for Mortgages marketing and digital performance and implementing Agile ways of working to improve innovation, efficiency and improved customer experiences & journeys.

Oct 2016 - Jun 2022

Head Of Loyalty & Sponsorships For The Australian Consumer Bank

Sydney, Australia

Responsible for managing the organisation's sponsorship portfolio (the Sydney Swans, national Good Food Months & Good Food Guides & national Good Food and Wine Shows) including multi-million dollar budget management, contract negotiation and loyalty programs including the highly successful Citibank Dining Program. Relationship management of brand ambassador Gary Mehigan.

Jul 2014 - Feb 2016

Head Of Marketing & Research For The Australian Consumer Bank

Sydney, Australia

Responsible for leading Citibank Australia’s brand, sponsorship and market research strategy. Managing relationships with Regional and Global marketing teams and overseeing all marketing planning. Monitoring market trends and reporting on brand and customer insights via brand and net promoter score studies. Negotiating deals and leverage plans for key food and wine and sport partnerships.

Jul 2013 - Jul 2014

Head Of Card Services Credit Cards

Sydney, Australia

Product and strategy head for the Card Services white-labelled alliance credit card business. Relationship management, contract negotiation, value proposition, acquisition (direct and partner distribution channels), engagement and pricing strategy.

Aug 2009 - Jun 2013

Head Of Consumer Lending

Sydney, Australia

P&L management, pricing strategy, full acquisition and engagement lifecycle, risk and expense management and end to end customer experience.

Aug 2007 - Jul 2009

Marketing Manager, Consumer Lending

Sydney, Australia

Responsible for portfolio marketing strategy, campaign management, offer and channel innovation and expense management.

Jun 2004 - Jul 2007
Team & coworkers

Colleagues at Westpac Group

Other employees you can reach at westpac.com.au. View company contacts for 29965 employees →

2 education records

Amy Brack-Bennett education

Advanced Diploma, Asia-Pacific Marketing

The Sydney Institute Of Technology
FAQ

Frequently asked questions about Amy Brack-Bennett

Quick answers generated from the profile data available on this page.

What company does Amy Brack-Bennett work for?

Amy Brack-Bennett works for Westpac Group.

What is Amy Brack-Bennett's role at Westpac Group?

Amy Brack-Bennett is listed as Strategic & Commercial Senior Leader | Customer Experience | Digital Transformation | Marketing & Retention Strategy | Partnerships & Loyalty | Directing teams and projects within a Scaled Agile Framework at Westpac Group.

What is Amy Brack-Bennett's email address?

AeroLeads has found 1 work email signal at @westpac.com.au for Amy Brack-Bennett at Westpac Group.

Where is Amy Brack-Bennett based?

Amy Brack-Bennett is based in Greater Sydney Area, Australia while working with Westpac Group.

What companies has Amy Brack-Bennett worked for?

Amy Brack-Bennett has worked for Westpac Group and Citi.

Who are Amy Brack-Bennett's colleagues at Westpac Group?

Amy Brack-Bennett's colleagues at Westpac Group include Amna Saqib, Karen R., Jessika Kolodziej, Natalia Gabriel, and Janelle Pearce.

How can I contact Amy Brack-Bennett?

You can use AeroLeads to view verified contact signals for Amy Brack-Bennett at Westpac Group, including work email, phone, and LinkedIn data when available.

What schools did Amy Brack-Bennett attend?

Amy Brack-Bennett holds Bachelor'S Degree, Marketing from University Of Technology Sydney.

What skills is Amy Brack-Bennett known for?

Amy Brack-Bennett is listed with skills including Banking, Sponsorship, Loyalty Programs, Brand Marketing, Market Research, Marketing Strategy, Credit Cards, and Product Marketing.

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